by twochickswithasidehustle | Feb 23, 2024 | Uncategorized
Position Type: Independent contractor (1099)
Location: Remote
Wage: $30.00-$40.00 / hour
Estimated weekly hours: 10-20
“Wow! [Your Name Here] is the best Content Strategist we’ve ever seen!”
As a Content Strategist working with Fertility Bridge, you will be responsible for strategizing with the team to create and execute marketing campaigns to boost user growth.
But how do you know if this is your dream work and if Fertility Bridge is your dream client? If you answer yes to these questions this just might be the place for you:
- Are you passionate about storytelling and able to create a start-to-finish story through content planning in the social space?
- Do you have a portfolio that shows off your successes in planning and calendering content strategy?
- Do you have experience beyond content creation and into bigger-picture strategic planning?
YOUR MISSION
Should you choose to accept it, is to help Fertility Bridge create and execute marketing campaigns to boost user growth.
The Content Strategist will be responsible for the following outcome(s):
Inside Reproductive Health Content Strategy outlined, categorized, planned and documented. Structure and calendar planning for specific topics, guests, and angles, down to the specific questions for up to 60 podcast episodes per year and up to 60 news articles per year.
Inside Reproductive Health Content designed to grow subscriber audience from 1,800 to 18,000. Content directed to position Inside Reproductive Health as the must-consume media outlet for reproductive medicine professionals worldwide.
Inside Reproductive Health Content assigned. For up to 5 News Digests and 5 Podcast episodes per month. Specific topics assigned to Podcast Manager and News Digest Editor according to content strategy and calendar. Subject matter guests and experts proposed, including their specific topics and detailed questions.
New formats of content very specifically, suggested, developed, and implemented. Such as dividing podcast into new formats without increasing frequency or creating new formats all together, such as digital events or a digital magazine, from conception to execution.
What we think we have for you to achieve this outcome:
- Inside Reproductive Health Media kit that shares vision of media platform and audience
- New Inside Reproductive Health brand guide with mission, vision, taglines
- Episode and Digest Planner project views in Asana that show upcoming schedule podcast episodes and News Digest articles
- >200 previous podcast episodes to reference
- News Digest Editor (currently company owner)
- Podcast Project Manager
- Digest Project Manager
- Social Media Coordinator
- Website Coordinator
- Editorial Guide for our editorial voice
- Background on business side of fertility field for you to study
What we do not have for you to achieve this outcome:
- No current content architecture, outline, or documented strategy, you have to help to build and then implement them
- No Editorial Guidelines, yet
- No audience personas or only have outdated audience personas.You have to develop and then implement them
- No Data Manager or Digital Strategist to pull audience data, yet
- Data on audience behavior lives in multiple different places, you’ll have to tell us what data is needed and you’ll have to pull it together
- Editorial and Brand Voice Guides are still being developed
- Independent contractors have limited time windows in which they are available to meet
- You must be proactive and patient in helping to align how this role interfaces with the News Digest Editor, Guest Success Manager, and project manager roles
Everyone at Fertility Bridge is responsible for the following outcome(s):
- Must Get, Want, and have the Capacity to achieve the outcomes aligned with the role
- Must be a plus or a plus/minus on each of the five core values of Fertility Bridge
- Leader specifies and judges the result of the outcome.
- Must be on brand with Fertility Bridge and Inside Reproductive Health brand guidelines
- Employee or contractor must specify exactly what is required to achieve outcome
- Must be accountable in Asana
- Must create Fertility Bridge assets in Fertility Bridge drives using Fertility Bridge account
WHAT’S NEXT
If you feel you can contribute to a dynamic, growing company, please begin your application process by applying through Hireology. After you submit your cover letter, resume, and application on Hireology, you will receive acknowledgment via email. If you don’t see the acknowledgement email in your inbox, please check your spam folder – sometimes Hireology emails end up there.
As a remote company, we rely on remote working technologies to serve our clients. In evaluating new contributors, we put a premium on a candidate’s ability to shine through these same technologies: video, email correspondence, and web-based conferencing.
If your resume and experience are a potential match with us, an HR Recruiting Specialist will reach out to you to schedule a 20-30 minute Zoom video interview. Following the initial Zoom interview; we may schedule a 60-90 minute Zoom fit interview with the Hiring Manager, offer 1-3 paid assignments, and offer continued work based on your terms.
by twochickswithasidehustle | Feb 23, 2024 | Uncategorized
Position Type: Independent contractor
Location: Remote
Wage: $25-30 per hour
Estimated weekly hours: 5-15 hours/week
“Wow! [Your name goes here] is truly pivotal in guaranteeing great relationships with our advertisers and campaigns.!
As the Advertising Success Manager at Fertility Bridge, you will ensure the successful onboarding and satisfaction of our advertisers. You will work closely with various teams and resources to achieve the following outcomes:
But how do you know if this is your dream work and if Fertility Bridge is your dream employer?
If you answer yes to these three questions:
Are you energized by providing outstanding service?
Are you successful at maintaining several advertising accounts and fostering their growth?
Are you meticulous and detail-oriented?
YOUR MISSION
Should you choose to accept it, is to help Fertility Bridge manage its advertising and build great relationships with our partners.
The Advertising Success Manager will be responsible for the following outcomes:
Key Responsibilities:
Onboard up to 10 advertisers per month, which includes gathering advertiser intake, coordinating interviews as needed, and collaborating with our Advertiser Strategist and Advertiser Traffic teams.
Ensure that all sponsorship assets, spanning social and newsletter content, copywriting, artwork, and sponsored audio/video features, are approved by the advertiser before the specified deadlines.
Maintain an average advertiser satisfaction rating of over 9/10 or 4.5/5. Be the go-to person for all advertiser needs, responding to their questions, comments, or concerns within 3 business hours.
Re-sell 75% of advertisers for new campaigns within three months of the conclusion of their last campaign.
What we think we have for you to achieve outcomes:
Project management software – Asana
Sponsor Deliverables templates for tracking feature sponsor deliverables
Brought-to-you-by templates for monitoring related deliverables.
G Suite, including a Google Doc template for Advertiser Strategy Intake
A comprehensive terms of service agreement for advertisers
Sales Assistant support to facilitate smooth order processing.
Dedicated part-time Podcast Project Manager
Dedicated part-time Digest Project Manager
Dedicated part-time Advertiser Traffic Project Manager
A clear outline of Fertility Bridge’s Process for Helping Fertility Marketers
Advertiser Strategist responsible for providing guidance and counseling on strategy.
Advertiser Strategy Intake
An overview of our process for supporting advertisers
Background on the fertility field
Access to a salesperson to assist with closing deals.
A history of generating sales-qualified leads for clients
Potential for gathering valuable client testimonials.
What you may need to achieve the outcomes, that we do not have:
Sponsor Deliverables templates are a work in progress and may need additional fine-tuning.
Exploring opportunities to automate the collection of advertiser assets or enhance security.
Expanding the application of our Asana process template to different types of sponsorships.
Ensuring that our Insertion Order contains all necessary components for advertisers.
Collaborating to build and test a survey system for client satisfaction and metrics.
Working with the Advertiser Strategist to standardize a reporting system for advertiser performance, which may take some time.
Establishing a reporting system with a Data Manager for monitoring advertiser performance.
Advertiser leads are currently reported by the advertisers themselves.
Development of an Advertiser Planner portfolio in Asana.
Recognizing the constraints on the availability of our salesperson, who is also the company owner.
If you’re enthusiastic about providing exceptional service, adept at managing multiple advertising accounts, and meticulous in your attention to detail, we encourage you to consider this unique opportunity at Fertility Bridge. Your role will be instrumental in shaping the success of our advertising partnerships, and we look forward to welcoming you to our dynamic team.
HOW TO APPLY
If you feel you can contribute to a dynamic, growing company, please begin your application process by applying through Hireology. After you submit your cover letter, resume, and application on Hireology, you will receive acknowledgment via email. If you don’t see the email in your inbox, please check your spam folder – sometimes Hireology emails end up there.
You will receive instructions on next steps after your application materials have been reviewed. As a remote company, we rely on remote working technologies to serve our clients. In evaluating new employees, we put a premium on a candidate’s ability to shine through these same technologies: video, email correspondence, and web-based conferencing.
Contracting Process
Candidate applies through Hireology
Screening Call: 20-30 minutes
Fit Interview: 60-90 minutes
3 Paid Assignments
Continued work based on your terms
by twochickswithasidehustle | Feb 23, 2024 | Uncategorized
Position Type: Part-time, Independent contractor
Location: Remote (must be US-based)
Wage: $40-$50/hour
Estimated weekly hours: 5-10
“Wow! [Your Name Here] has really impacted the number of subscribers we have for our podcast! ”
As a LinkedIn Growth Specialist working with Fertility Bridge, you will bring more listeners to our podcast, increase subscribers, set engagement benchmarks for LinkedIn, and create a continuous process to ensure continued growth in this market all while using your advanced knowledge of LinkedIn tools.
But how do you know if this is your dream work and if Fertility Bridge is your dream client? If you answer yes to these three questions this just might be the place for you:
- Do you know more about using LinkedIn than any one person should?
- Have you leveraged LinkedIn paid advertising strategy to increase followers/subscribers?
- Do you nerd out on developing and watching your metrics come alive?
YOUR MISSION
Should you choose to accept it, is to help Fertility Bridge expand their reach through advanced LinkedIn strategies.
The Channel Manager will be responsible for the following outcome(s):
- Average number of podcast listens increased from 300 to 1,000, using LinkedIn.
- Inside Reproductive Health Subscribers increased from 1,800 to 10,000, using LinkedIn.
- Engagement benchmarks set for each of Facebook, Instagram, and LinkedIn.
- Social media channels restructured for maximum reach and to represent Inside Reproductive Health.
YOUR MISSION
Should you choose to accept it, is to help Fertility Bridge expand their reach through advanced LinkedIn strategies.
The LinkedIn Growth Specialist will be responsible for the following outcome(s):
- Average number of podcast listens increased from 300 to 1,000, using LinkedIn.
- Inside Reproductive Health Subscribers increased from 1,800 to 10,000, using LinkedIn.
- Engagement benchmarks set for each of Facebook, Instagram, and LinkedIn.
- Social media channels restructured for maximum reach and to represent Inside Reproductive Health.
Everyone at Fertility Bridge is responsible for the following outcome(s):
- Must Get, Want, and have the Capacity to achieve the outcomes aligned with the role
- Must be a plus or a plus/minus on each of the five core values of Fertility Bridge
- Leader specifies and judges the result of the outcome.
- Must be on brand with Fertility Bridge and Inside Reproductive Health brand guidelines
- Employee or contractor must specify exactly what is required to achieve outcome
- Must be accountable in Asana
- Must create Fertility Bridge assets in Fertility Bridge drives using Fertility Bridge account
What we think we have for you to achieve your outcome(s):
- Podcast editor that edits full video file to get you the full video file
- Website and Social Media Coordinator who does the posting
- Graphic designer, part time
- Copy writer, part time
- Podcast Project Manager
- >200 podcast episodes to use for promotion
- ~40 news articles, exclusive content to incentivize subscription
- Budget of $3,000 per month for LinkedIn advertising
What we don’t have (YET!) for you to achieve your outcome(s):
- Current posting process may not be sufficient, you have to instruct on specific procedural changes to process
- No creative director
- No brand manager
- Multiple LinkedIn pages, that may need to be rebranded or combined
- No benchmarks, you have to establish those and advertising goals
- No previous ads results, you have to exceed goals of test budget of $1,000/month prior to rest of budget
- Our industry is very niche, broader LinkedIn ads won’t work. You have to really know how to use LinkedIn’s features for Account Based Marketing (ABM)
HOW TO APPLY
If you feel you can contribute to a dynamic, growing company, please begin your application process by applying through Hireology. After you submit your cover letter, resume, and application on Hireology, you will receive acknowledgment via email. If you don’t see the email in your inbox, please check your spam folder – sometimes Hireology emails end up there.
You will receive instructions on next steps after your application materials have been reviewed. As a remote company, we rely on remote working technologies to serve our clients. In evaluating new employees, we put a premium on a candidate’s ability to shine through these same technologies: video, email correspondence, and web-based conferencing.
Contracting Process
- Candidate applies through Hireology.
- Candidate sends an “Introduction Video” & link to a portfolio to [email protected] (applications will not be considered until the introductory video & portfolio link is received)
- Screening Call: 20-30 minutes
- Fit Interview: 60-90 minutes
- Paid Assignment
- Continued work based on your terms
Introduction video instructions: Please include the role that you are applying for in the subject of your email. In your video, please explain how you can fulfill the outcomes of this role and why you would be a good fit for our company/this role.
by twochickswithasidehustle | Feb 23, 2024 | Uncategorized
Position Type: Independent contractor
Location: Remote
Wage: $40/hour
Estimated weekly hours: 10-20
“Wow! [Your Name Here] is the best Conversion Rate Optimization Specialist we’ve ever seen!”
As a Conversion Rate Optimization Specialist working with Fertility Bridge, you will optimize the lead generation and conversion rates for our clients. You will independently counsel advertisers on the advertiser strategy (including landing pages structure and copy, ad structure and copy, and lead magnet structure and copy) to increase conversion strategy of leads to sales.
But how do you know if this is your dream work and if Fertility Bridge is your dream client? If you answer yes to these three questions this just might be the place for you:
- Do you have a track record of success with analyzing, identifying, and articulating issues in the conversion process, assisting digital marketing by turning leads into sales, and performing testing, providing advice, and developing strategies for improving sales conversions?
- Do you have the ability to instill confidence with clients as a chief marketing strategist?
- Do you have proven experience increasing conversion rates by counseling advertisers on the advertising strategy including landing page structure and copy, ad structure and copy, and lead magnet structure and copy?
YOUR MISSION
Should you choose to accept it, is to help Fertility Bridge optimize the lead generation and conversion strategies for our clients.
The Conversion Rate Optimization Specialist (Advertiser Strategist) will be responsible for the following outcome(s):
- 10-20 sales qualified leads obtained by Advertiser per Inside Reproductive Health campaign.
- Advertisers, up to 10 per month, counseled on Advertiser strategy with zero involvement from Inside Reproductive Health owner. Including landing page structure and copy, ad structure and copy, lead magnet structure and copy.
What we think we have for you to achieve your outcome(s):
- Two channels, Podcast, and Digest, each with two different sponsorship types, Feature and Brought to You By
- Media Kit with information about our 1,700 subscribers and sponsorship details
- Project management software—Asana
- Sponsor Deliverables – Feature template for tracking feature sponsor deliverables
- Sponsor Deliverables – Brought-to-you-by template for tracking brought-to-you-by deliverables
- Sponsorship Planner – Overview of current Sponsorships and Deliverables
- Advertiser Strategy Intake File, includes things that are important to audience
- Sales and Marketing Pathway visual, to understand what’s needed for advertiser to close sale
- Terms of service agreement for advertiser.
- Sales Assistant, to help move order from sales to accounting, and then accounting to delivery
- Podcast Project Manager, part time
- Digest Project Manager, part time
- Advertising Traffic Manager, part time
- Operations Manager, part time
- Writer, part-time
- Email marketing specialist, part time
- Almost 200 podcast episodes to listen to, to gain knowledge of what’s important to fertility field
- 30+ original news articles, to gain knowledge of what’s important to fertility field
- Advertising Success Manager (Relationship Manager) as Advertiser’s main point of contact to handle day-to-day communication and customer service with Advertiser. You are not Advertiser’s point of contact
- 15 page resource for fertility knowledge, industry types, acronyms, what’s important to audience
- 10 page resource for how Inside Reproductive Health helps with the sales and marketing pathway–fluidly linking marketing to sales with measurement and accountability—with past examples
What we don’t have (YET!) for you to achieve your outcome(s):
- No documented record for what types or frequencies of sponsorships gain particular results. You will have to standardize recommendations
- No data administrator, at present, to pull or categorize audience behavior with regard to lead magnets. You will have to tell us what data to get and then be able to get it
- No conversion copywriter
- No overall planned and documented content strategy, yet
- No fixed content calendar beyond five weeks
- No system for enforcing Advertiser to do what they are responsible for (quality of lead magnet, landing page, lead reporting)
- Sponsor Deliverables templates are work in progress and may need further refinement
- Mode for collecting advertiser assets may need to be automated or moved to more secure channel, currently lives in Google doc
- Deliverables may already have been sold/promised to Advertiser
- Do not know if the Insertion Order contains everything the Advertiser needs or needs to do
- Lead magnets currently on Advertiser’s website, not ours
- No Data Manager to report on Advertiser performance
- Advertiser leads are currently reported by Advertiser
- Advertiser Planner portfolio in Asana may not be optimized
- No Loom training on how to perform content strategy tasks
- Strategy intake form is still being standardized with best practices for advertisers. You will have to discover, prove, and standardize those best practices in detail
- You will have to instill the advertisers with confidence because advertisers currently view company owner as chief strategist
Everyone at Fertility Bridge is responsible for the following outcome(s):
- Must Get, Want, and have the Capacity to achieve the outcomes aligned with the role
- Must be a plus or a plus/minus on each of the five core values of Fertility Bridge
- Leader specifies and judges the result of the outcome.
- Must be on brand with Fertility Bridge and Inside Reproductive Health brand guidelines
- Employee or contractor must specify exactly what is required to achieve outcome
- Must be accountable in Asana
- Must create Fertility Bridge assets in Fertility Bridge drives using Fertility Bridge account
by twochickswithasidehustle | Feb 23, 2024 | Uncategorized
Position Type: 1099 Independent contractor
Location: Remote (must be US-based)
Wage: Project-based compensation with a $1,000 minimum
Estimated weekly hours: That’s up to you!
“Wow! [Your Name Here] is the best Contract Recruiter we’ve ever seen!”
As the HR Recruiting Specialist working with Fertility Bridge, you have a major impact on the career fulfillment and dreams of our team. You help us build our team by finding candidates that share our values.
But how do you know if this is your dream work and if Fertility Bridge is your dream client?
If you answer yes to these three questions:
Do you enjoy the entire process of the recruitment cycle?
Are you excited about the opportunity to help us build our team of independent contractors?
Can you identify the necessary qualities for success, and place those candidates in the right seat at Fertility Bridge?
YOUR MISSION
Should you choose to accept it, is to support Fertility Bridge’s growth by sourcing, vetting, interviewing, and onboarding successful independent contractors.
The Recruiting Specialist will be responsible for the following outcome:
Recruitment of up to 15 part-time or independent contractor positions per year, each within 1.5 months from opening to executed independent contractor or employment agreement, who are a Yes on GWC, and a plus or a plus-minus on each of Fertility Bridge’s values on the People Analyzer. Management and distribution of promotional budgets for advertising job postings across platforms. Consistent and timely updates for accountability in Asana.
What we think we have for you to achieve outcomes:
An applicant tracking system, Hireology, with interview templates and an automatic sweep to Indeed
A Human Resources Manager that is responsible for HR processes
Visibility into Griffin’s and team members’ calendars (Calendly) and Zoom links for scheduling
Accounts for job posting sites like ZipRecruiter, LinkedIn, RedBalloon, Angel List, and Indeed with the ability to request additional source sites
Monthly promotional budget: $300 for in-need independent contractor positions
Previous job descriptions, and standardized job description template, to use in creating each unique posting
A payroll service Gusto for W2 employees
A service called Corpay that is used to pay independent contractors
An interview structure, from The Who method of hiring, see Fig 7
Interviewing videos and resources
Asana project management software for tracking each recruitment and providing a fluid communication tool
Weekly Zoom meeting with the HR Manager to provide project support
A corporate Google account with Gmail, Calendar, Drives
Feedback loop with Hiring manager to ensure candidate synergy
A lucrative project-based fee schedule that pays a very competitive project rate based on the position and how quickly you fill the role.
What we don’t have (YET!) for you to achieve your outcome(s):
Not all processes are fully developed or documented. Improvements are ongoing.
No formal training on the Entrepreneurial Operating System (EOS) or its People Analyzer, yet. You’ll have to seek information online.
No formal training on the WHO Method of Hiring. You’ll have to seek information online.
Corporate Zoom account. You will create your own utilizing your Fertility Bridge Google account information.
No full suite of technology training. You will need to be proactive in learning Hireology, Asana, and Google tools to use them to their fullest.
Everyone at Fertility Bridge is responsible for the following outcome(s):
Must Get, Want, and have the Capacity to achieve the outcomes aligned with the role
Must be a plus or a plus/minus on each of the five core values of Fertility Bridge
Leader specifies and judges the result of the outcome.
Must be on brand with Fertility Bridge and Inside Reproductive Health brand guidelines
Employee or contractor must specify exactly what is required to achieve outcome
Must be accountable in Asana
Must create Fertility Bridge assets in Fertility Bridge drives using Fertility Bridge account
WHAT’S NEXT
If you feel you can contribute to a dynamic, growing company, please begin your application process by applying through Hireology. After you submit your cover letter, resume, and application on Hireology, you will receive acknowledgment via email. If you don’t see the acknowledgment email in your inbox, please check your spam folder – sometimes Hireology emails end up there.
As a remote company, we rely on remote working technologies to serve our clients. In evaluating new contributors, we put a premium on a candidate’s ability to shine through these same technologies: video, email correspondence, and web-based conferencing.
If your resume and experience are a potential match with us, an HR Recruiting Specialist will reach out to you to schedule a 20-30 minute Zoom video interview. Following the initial Zoom interview; we may schedule a 60-90 minute Zoom fit interview with the Hiring Manager, offer 1-3 paid assignments, and offer continued work based on your terms.
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