by Kay Tay | Nov 8, 2023 | Uncategorized
The Ford Pro Marketing team is seeking a talented, experienced, and passionate professional to lead the vision of marketing strategy (acquisition and retention) for key customer groups and events. This position will report to the Global Head of CRM, and will lead the development of targeted and holistic customer journeys and marketing programs that drive business by acquiring new prospects, as well as deepening ongoing customer engagements and lifetime value.
RESPONSIBILITIES
Key Responsibilities:
- Lead efforts for deeper targeting and personalization within Ford commercial 1:1 customer marketing experiences, including always on programs and event integration, launch campaigns, as well as locally specific campaigns. You will have global responsibility with a focus on North America and Europe.
- Introduce innovative solutions that will have a transformational impact on the commercial business (i.e., new programs, value add opportunities, etc.)
- Set vision for future campaign management framework and build team/processes/programs accordingly for global and local scale.
- Lead campaign development process with Agency partners from brief to development of creative and delivery for ad hoc, triggered campaigns and multi touch journeys.
- Align with our partner teams across Ford who are responsible for dealer based and consumer communication as well as with country marketing representatives.
- Lead advancement of what key KPIs are valuable and work with key partners to build ability to measure progress
- Work with Data and Analytics teams globally to input to vision and roadmap for first party data and analytics to power data driven marketing experiences that expand existing commercial customer engagement and inform customer acquisition strategies.
- Collaborate and establish connections across a broad range of partner stakeholders within a complex organization, and across external partners globally
QUALIFICATIONS
Requirements
Basic Requirements:
- Bachelor’s Degree in marketing or related field
- 10+ years in a marketing, marketing operations or CX marketing role
- Prior experience creating and implementing customer centric marketing campaigns based on data-driven insights
- Prior experience developing and rolling out global processes and/or customer programs
- Strong interpersonal and communication skills; excellent verbal and written skills
- Knowledge of marketing and data privacy regulations
Preferred Requirements:
- Master’s degree
- 3+ years in B2B or automotive industry (OEM, services or fleet management)
- Direct experience working with cross functional teams including: strategy, planning, sales, IT/MarTech, analytics to define data-driven approaches that drive business value
- Experience with data-driven marketing, optimizing based on data and driving real time improvements and testing
- Experience with marketing cloud technology (Salesforce, Adobe, etc.), and experience navigating opportunities with emerging solutions
- Capable in applicable technical software related to CRM and retention, including practical experience leading multi-channel activation programs
- Resourceful, open minded, positive attitude; inspired by challenges and undefined spaces
You may not check every box, or your experience may look a little different from what we’ve outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!
As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:
• Immediate medical, dental, and prescription drug coverage
• Flexible family care, parental leave, new parent ramp-up programs, subsidized back-up child care and more
• Vehicle discount program for employees and family members, and management leases
• Tuition assistance
• Established and active employee resource groups
• Paid time off for individual and team community service
• A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
• Paid time off and the option to purchase additional vacation time.
For a detailed look at our benefits, click here:
h2023 New Hire Benefits Summary LL5 (ford.com)
Visa sponsorship is not available for this position.
Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.
APPLY HERE
by Kay Tay | Nov 8, 2023 | Uncategorized
Ziff Davis Shopping helps millions of shoppers discover and save, delivering exceptional consumer and merchant-advertiser experiences across a portfolio of leading mobile and ecommerce brands. Our domestic brands include RetailMeNot, Offers.com, Blackfriday.com, TechBargains and more. We also run the leading Cash Back, Reward and Coupon codes brands in France (Ma-Reduc and Poulpeo) and the UK (Voucher Codes).
We are currently looking for an Associate Channel Operations to add to our dynamic team.
About The Role:
As a member of the Operations team, the Associate Channel Operations at Ziff Davis Shopping will support the production and execution of email deployments for the RetailMeNot Channel Operations team.
In this role, you will be a vital part in helping fulfill sold RetailMeNot email ad placements working cross-functionally across channel operations teams. Some of your day-to-day responsibilities will include, but are not limited to, HTML editing and/or manipulation, content generation, campaign deployment and audience setup within Braze, and quality control to ensure proper email rendering through ESP.
What You’ll Do:
- Execute email campaigns through email message HTML/CSS coding, proofing, quality assurance, targeting and advanced scheduling.
- Setup email templates through HTML code manipulation within Braze, upload audiences, and set up A/B tests.
- Send proofs and configure final send and automation parameters
- Create and update email proof, seed, and live audiences
- Test/QA email campaigns for validity, grammar and user to merchant friction before campaigns are launched.
- Coordinate and collaborate with the Operations, Creative and Sales teams to exceptionally execute campaigns in a timely manner.
Qualifications:
- Hands-on user of email service provider platform, Braze, Salesforce Marketing Cloud, or other major ESPs
- Basic to Intermediate experience in HTML/CSS/AMP Script, Photoshop, and SQL
- Familiarity with responsive design and email client/browser standards
- Understanding of email fundamentals: CAN-SPAM, segmentation, list/data extension management
- Working knowledge of content builder tools
- Acute attention to detail and exemplary communication & organizational skills
- You have a Bachelor’s Degree in communications or marketing related field or equivalent job experience
- You have 3+ years experience in digital marketing
- You have 3+ years of experience with an enterprise level CRM such as Salesforce Marketing Cloud, Braze, Klaviyo, Iterable, etc.
- You thrive in a multifaceted, fast paced team environment
- You are excited by finding and implementing new efficiencies within your team.
We Offer Great Benefits:
- Company-sponsored medical, dental, and vision insurance (including domestic partner coverage) + pet insurance
- Flexible Vacation / Paid Time Off
- Charitable Giving Programs that include Paid Time off to volunteer and donation match
- Family Planning Programs like MAVEN Fertility Concierge
- Pregnancy and Paid Parental Leave (up to 16 weeks)
- 401K savings plan with employer match
- Employee stock purchase program (ESPP)
- Wellness Programs: Gym reimbursement, Lose It! and Calm subscriptions
- Hybrid, Remote and Flexible work arrangements
- Diverse and inclusive employee resource groups where you can collaborate with teams across the company while making an impact in the areas that most excite you!
APPLY HERE
by Kay Tay | Nov 8, 2023 | Uncategorized
Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver.
Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.
Position Summary
Under general supervision, drafts, reviews, and edits medical, dental and vision plan document amendments. This position will support plan document needs for renewal business by creating plan amendments and summaries of benefits and coverage (SBC’s).
Required Qualifications
- 3-5 years with extensive plan writing experience supporting self-funded or fully insured plans.
- Must be an independent, critical thinker wo is a self-starter and deadline driven.
- Strong attention to detail and accuracy performing at high levels in a fast paced and constantly changing work environment.
- Ability to communicate both verbally and in writing.
- Proficiency with Microsoft Office Word, Excel, SharePoint and Outlook applications.
Preferred Qualifications
- Insurance industry and benefit experience is preferred.
- Knowledge and experience in medical, dental and vision benefits.
- Knowledge and experience in benefit terminology.
- General understanding of compliance and regulatory issues (ERISA, HIPAA, ACA, COBRA).
- Organizes time efficiently to ensure that tasks are completed to meet or exceed deadlines.
Education
- High School Diploma or G.E.D. or equivalent work experience preferred.
Pay Range
The typical pay range for this role is:
$17.00 – $27.90
This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.
In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies.
APPLY HERE
by Kay Tay | Nov 8, 2023 | Uncategorized
Title: Breaking/Trending News Writer, Lifestyle (Parade.com)
Employment Type: Full Time
Hours of Work: Wednesday, Thursday, Friday (2pm-10pm ET or 11am-7 PT) and Saturday and Sunday (12pm-8pm ET or 9am-5pm PT)
Location: Remote USA
First Look:
The Arena Group is looking for a lifestyle, music, and/or entertainment Breaking/Trending News Writer to join our Breaking/Trending News Team. The ideal candidate will have editorial experience, love “all things pop-culture” and have a passion for creating riveting content. If hired, you would be responsible for writing stories in a creative, buzzing, and deadline-driven (virtual/remote) newsroom. This role offers an opportunity to help grow Lifestyle’s editorial coverage to new heights while writing about the things you love.
The Arena Group’s expected annualized base salary range for this position is currently $50,000 – $65,000. Actual salaries will vary based on multiple factors including, but not limited to location, education, experience and other factors permitted by law. The listed salary range is but one component of The Arena Group’s total compensation and benefits available to its employees.
What You’ll Do:
- Identify and produce approximately 7 breaking and trending news stories daily
- Provide context for readers regarding why that content is important or impactful
- Use social media, SEO websites and analytics tools to understand what content is resonating with readers
- Stay on top of all-things entertainment so copy can be produced quickly and accurately
- Maintain a constantly evolving ‘story sense’ to produce newsworthy content
- Off-hour, holiday, and award show coverage needed depending on news cycle
What You’ll Bring:
- Bachelor’s Degree, ideally in journalism, communications, or English
- 1 to 2 years of experience with social media strategy, content marketing, content distribution/syndication, and community outreach, or an equivalent passion for all things entertainment on Facebook, TikTok, Twitter, and Instagram
- Ability to quickly absorb and understand trending events
- Strong news judgment
- Excellent organizational and communication skills
- Attention to detail and a strong work ethic
- Autonomous time-management skills and prioritization
- Experience with both social and website analytics (using Google Analytics, Google Search Console, SEMrush)
Snapshot of Benefits:
- Medical, Dental and, Vision Coverage
- Retirement Savings Plan (401K), with company match
- Flexible Spending Account (FSA)
- Commuter Benefits
- Reimbursement for business cell phone use per company policy
- Employee Stock Option Plan (Publicly Traded Company – AREN)
- Unlimited Paid Time Off
- Paid Parental Leave
- 12 Paid Holidays
The Arena Group (NYSE American: AREN) is an innovative technology platform and media company with a proven cutting-edge playbook that transforms media brands. Our unified technology platform empowers creators and publishers with tools to publish and monetize their content, while also leveraging quality journalism of anchor brands like Sports Illustrated, TheStreet, Parade, Men’s Journal, and HubPages to build their businesses. The company aggregates content across a diverse portfolio of over 265 brands, reaching over 100 million users monthly.
APPLY HERE
by Kay Tay | Nov 8, 2023 | Uncategorized
At Bed Bath & Beyond, we believe that everyone should “Be You!”. Bed Bath & Beyond is a community that upholds a culture of understanding, acceptance, and respect. We believe a person’s individuality is at the core of diversity, and those traits, beliefs, and characteristics should be valued and embraced. Living by this ethos is essential to the success of our business. Our goal is to foster a more diverse environment where every employee visibly demonstrates inclusive behaviors and respect for individuals.
This position is eligible for remote work. Currently we can hire employees in the following states: Arizona, California, Connecticut, Florida, Idaho, Kansas, Maine, Massachusetts, Michigan, Minnesota, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Rhode Island, South Dakota, Texas, Utah, Washington, Wisconsin, Wyoming. This role will have occasional on site expectations.
Senior Content Marketing Copywriter
Job Profile Summary
Creates email marketing copy that enhances the company’s brand through compelling, persuasive, and inspirational language. Fulfills marketing copy requests across all channels, including campaign, email, social, display, blog, and print. Primarily responsible for providing fresh, engaging email subject lines, pre headers, and marketing copy. Ensures the company’s brand personality and voice are clearly presented across all communications and uses competitive analysis and SEO research to identify content opportunities. Gathers and analyzes email performance data to optimize and improve. Collaborates with the email team to meet aggressive deadlines and create cohesive messaging consistent with overall brand strategy. Edits and reviews content as needed to prevent any grammatical errors and create a polished, professional experience for customers. Supports rest of copy team by picking up tasks as needed, collaborating with designers, stylists, and promo strategists to tell effective marketing stories across other channels.
ESSENTIAL JOB DUTIES
- Writes subject lines, pre headers, and body copy for customer-facing emails.
- Creates and edits messaging that builds customer confidence in an online purchase, including the optimization of dynamic content.
- Navigates the home retail experience to provide insightful, compelling storytelling.
- Collaborates with email team to execute overall brand strategy.
- Meets aggressive deadlines and accommodates pivots in a fast-paced and dynamic environment.
- Performs SEO tasks such as keyword and content topic research.
- Proactively identify new areas of opportunity based on customer insight, organic keywords, and competitive research.
- Perform other duties as needed and assigned, including customer-facing copy for digital, social media, blog, branded content, websites, commercials, etc.
- Collaborates with other creative team members and business owners to deliver quality brand experiences.
- Follows prescribed legal guidelines and requirements.
- Performs other job-related duties as assigned.
MINIMUM QUALIFICATIONS
Required Skills and Experience:
At least five years of experience writing for email, social media, or digital marketing applications with experience in AP Style. Proficiency and experience in customer-facing email content, including SEO best practices is required. Must demonstrate delivery of persuasive and inspirational content to build relationships with customers through pithy and fresh messaging. Must be well-aware of current cultural movements and possess a deep familiarity with an American and Canadian customer base. Must possess an understanding of best practices for effective email campaigns and dynamic content systems. Must have strong presentation skills and be comfortable presenting to team members, managers, and other business leaders. Must be proficient in Microsoft Office applications (Word, Excel, and PowerPoint). Must have proven ability to collaborate with others. Must be resourceful and hardworking to complete projects within rigid deadlines and Must have excellent interpersonal and verbal and written communications skills and be able to professionally interact with employees at all levels of the company. Must have excellent time management and decision-making skills and be able to prioritize and organize multiple tasks and projects at once. Must have the ability to work independently and be proactive in their work. Must be able to pay attention to detail and work effectively and collaboratively across various departments to meet goals and deadlines. Must have highly developed and creative problem-solving/project management skills. Must be able to manage multiple projects concurrently with a strong awareness of common usability methodology.
Preferred Qualifications:
Professional experience writing email campaigns for online retail brands—preferably home.
Education/ Licensing/Certification:
Graduation from an accredited institution with a bachelor’s degree or a related field or any combination of education and/or experience based on the table above is required.
Who We Are:
We’re a passionate group of collaborative problem solvers and creative innovators, working on cutting-edge technology. From building award-winning retail applications (with amazing AR functionality) to creating leading blockchain and machine learning technologies, each of us embodies a unique value and contributes a diverse perspective to the team.
What We Offer:
- 401k (6% match)
- Flexible Schedules
- Onsite Health Clinic
- Tuition Reimbursement, Leadership Development Program, & Mentorship Program
- Onsite Fitness Center
- Employee Resource Groups (LatinX, Black Employee Network, LGBTQIA+, Women’s Network, Women In Tech)
- And More…
*Benefits vary based on position, tenure, location, and employee election
APPLY HERE
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