EMPOWER OVERVIEW
Empower is a high-growth financial technology company on a mission to solve access to affordable credit for everyday Americans. We dream up and launch one-of-a-kind features that help our members get money instantly whenever they need it, save for the future, and rewrite their financial story. Our members see Empower Cash Advance as a life-saver, Empower Automatic Savings as a game-changer, and the new Empower Thrive line of credit (currently in beta, launching soon) as a lifeline to low-cost borrowing and the only practical path to building credit.
Empower is backed by Sequoia Capital and has been recognized in Apple’s list of “New Apps We Love,” Time’s “Best Apps of the Year So Far,” and Real Simple’s Smart Money Awards.
Want to make a difference in someone’s financial journey? Let’s go.
WHAT EMPOWER OFFERS
Competitive salary
Generous equity package
Full healthcare benefits
Technology expense reimbursement
Work from anywhere
JOB DESCRIPTION
Empower is looking for a Social Media Coordinator to assist with creative concepting and content production and help propel thoughtful conversations and a strong sense of community. This individual will write creative briefs and coordinate team feedback; schedule and post content; boost and optimize campaigns; and report weekly on channel and campaign performance. Our ideal candidate is highly organized, reliable, and detail-oriented, enjoys being on camera, and is social media savvy.
This role reports to the Senior Manager, Brand Marketing.
KEY RESPONSIBILITIES
Assist with developing and producing content for our social channels, including TikTok, Instagram and Twitter
Schedule and post content across all Empower accounts
Own weekly, quarterly, and ad-hoc performance reporting across channels, campaigns, assets, and competitors
Write and kick off detailed creative briefs to in-house and freelance graphic designers, video editors, and on-camera talent and share specific and actionable feedback
Manage all stakeholder communications, budgets, and timelines in the creative production process and ensure all projects are delivered on time and on-brief
Stay ahead of social media trends and the competitive landscape
Work closely with the customer support team to manage our online community
Partner with the internal compliance team to ensure all advertising assets adhere to banking and credit regulations prior to launch
Coordinate with other marketers to cross-promote and amplify influencer content
CANDIDATE QUALIFICATIONS
1-2 years of experience concepting, producing, and optimizing content for social media
Expertise in TikTok, Instagram, and Twitter, with experience managing content or marketing calendars, scheduling, community moderation, and social analytics
Excellent copywriting skills
Ability to identify and produce on-brand creative content (text, image, and video)
Ability to adapt trends on social media for a brand and act proactively
Excellent communication and collaboration skills