Furnished Quarters is a leading LGBTQ+ diverse supplier of short-term housing, combining travel, hospitality, real estate, lifestyle, and design. With 25 years of experience, we’re one of the largest independent companies in our industry.
We offer a wide range of housing options for business and leisure travelers staying 30 days or more. Our extensive inventory and top-notch service ensure a superior home-away-from-home experience.
At Furnished Quarters, we embrace five Core Values: Challenge, Collaboration, Care, Career, and Community. We thrive on exciting challenges, foster collaboration, and prioritize caring for people and promoting diversity. We support our employees’ career growth and create an inclusive community where everyone can be themselves.
We value work-life balance and provide an entrepreneurial environment where each person’s voice is valued. Join us to experience what it means to #StayDifferent.
Position: Copywriter
Reporting to: Vice President of Marketing, Senior Graphic Designer
Job Purpose
As a Copywriter, you will play a crucial role in crafting compelling and persuasive content that effectively communicates our brand’s message to our target audience. You will be responsible for producing engaging written materials across various channels, such as websites, social media, email campaigns, print materials, and advertisements. This is a remote, work-from-home position. Monday-Friday 9:00 AM – 5:30 PM EST.
Essential Functions
- Content Creation: Develop high-quality, original, and engaging copy for a wide range of marketing materials, including but not limited to website content, blog posts, social media posts, product descriptions, press releases, and marketing emails.
- Brand Voice and Tone: Maintain consistency in brand voice and tone across all communication platforms, ensuring the messaging aligns with the brand’s personality and values.
- Market Research: Conduct thorough research to understand the target audience, market trends, and competitor strategies to inform your content creation process and keep the messaging relevant and competitive.
- Collaborate with the Marketing Team: Work closely with the marketing team to brainstorm ideas, contribute to marketing campaigns, and develop content that aligns with the overall marketing objectives.
- Editing and Proofreading: Review and edit your own work as well as content created by other team members to ensure accuracy, clarity, grammar, and adherence to brand guidelines.
- SEO Optimization: Incorporate relevant keywords and SEO best practices into your content to improve search engine visibility and drive organic traffic.
- Adaptability: Be adaptable to different projects and formats, ranging from long-form articles to short and snappy ad copy, while maintaining high creativity and attention to detail.
- A/B Testing: Collaborate with the marketing team to test different copy variations and analyze performance data to optimize content for better results.
- Stay Updated on Industry Trends: Keep up with industry trends and best practices in copywriting, digital marketing, and advertising to continuously improve your skills and deliver cutting-edge content.
Required Skills And Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
- Proven experience as a copywriter, in-house or at an advertising agency (portfolio or writing samples may be required).
- Exceptional writing and editing skills, with a strong command of grammar, punctuation, and style.
- Creativity and the ability to think outside the box while staying true to brand guidelines and marketing objectives.
- Familiarity with SEO principles and keyword optimization.
- Strong research skills and the ability to transform complex information into easily understandable content.
- Excellent time management and organizational skills, with the ability to meet tight deadlines.
- Proficiency in using content management systems, project management tools, and collaboration software.
- Understanding of different marketing channels and how copy varies across each platform.
- Highly motivated and a team player, able to collaborate with cross-functional teams effectively.
Physical Requirements
The physical demands described here represent those that an employee must meet to perform the essential functions of this job successfully.
While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to sit, stand, walk, use hands to finger, handle, or feel, and reach with hands and arms.
The employee must have clarity of vision at approximately 20 inches or less (i.e., working with small objects or reading small print), including using computers.
The employee must frequently enter text or data into a computer or other machine utilizing a traditional keyboard.
Benefits and Perks
- Medical, Dental, Vision, Life Insurance, Long Term & Short Term Disability, Medical FSA, Commuter Benefits, 401k with Company Matching.