To love this role, here’s the type of person you are:
You have the ability to research and understand technical concepts, then explain them in simple terms to people who aren’t tech-savvy.
You can accept requested edits with a professional attitude, understanding that even the best writers have room for improvement.
You’re a self-starter who is comfortable creating complete articles with minimal direction like the targeted keywords, and a blog title.
You’re an excellent communicator who makes sure nothing slips through the cracks.
You’re results-oriented and focused on the outcome of your writing, not just the words themselves.
You have a passion for digital marketing; it’s the thing you could talk about all day long and that your friends and family wish you STOP talking about.
While you don’t need to be an expert in these areas, it certainly helps if you have a general understanding of blogging, email marketing, lead generation, eCommerce, and search engine optimization. Bonus if you’re familiar with the other Awesome Motive products like WPBeginner, WPForms, AIOSEO, Easy Digital Downloads, SeedProd, Smash Balloon, RafflePress, Push Engage, and many more.
Common responsibilities include (but are not limited to):
Researching, writing, and self-editing 3-5 assigned blog posts/week that are engaging, actionable, error-free, and follow our style guide.
Creating your own featured images and screenshots for each blog post.
Ensuring your content is well-optimized for search engine rankings following our established guides.
Research competitors and ensure any comparisons made in articles are accurate and adequately position Awesome Motive’s benefits above our competitors.
Craft copy to articulate the benefits of new features on our website.
Updating pillar articles and existing content regularly.
Writing guest posts or creating snippets of content related to any Awesome Motive-owned brands when needed.
Collaborate with customers to produce written case studies.
Keeping your content’s status on our editorial calendar up-to-date at all times so the rest of your team can see what articles will be published, and when.