Dalet is looking for a Content Marketing Manager if you have the skills to perform the duties outlined below please apply.
Reporting into the Director of Marketing, Operations & Content, you will work with the global marketing team to add value to our buyers journey and customer lifecycle. You will be responsible for defining a clear editorial plan and creating imaginative and compelling content that converts, from product pages to customer stories, blogs, white papers, social media posts, emails, presentations, and other content. You will work cross-functionally both within and outside of the marketing team to develop the Dalet brand voice and POV.
Responsibilities:
- Own the Dalet content strategy, brand voice and POV
- Define a shared editorial plan with clear objectives
- Drive asset development, using internal and external resources
- Write, review, edit, and update content for the Dalet website, blog, bylines, emails, website, social accounts, long-form assets and campaign landing pages
- Manage Dalet social media accounts
- Grow the company subscriber base (newsletters and social media)
- Utilize SEO best practices to increase site traffic
- Oversee reporting and metrics to ensure KPIs are met
- Monitor best practices and new trends to continuously elevate our standards
Requirements
- Passionate about content, storytelling and how to maximize impact in a digital world
- Minimum of 3 to 5 years of experience in a content marketing role
- Excellent English writing, editing and proofing skills – please have writing samples to share
- Interest in media technologies, especially content management tools and platforms
- Understanding of B2B enterprise software audience and SaaS business
- Self-starter who can work independently, but also collaborate with the broader team
- Positive attitude, high energy, attention to detail and ability to drive projects
- Experience with the below platforms and tools will be considered as a plus:
- CMS systems such as WordPress
- Marketing automation platforms such as HubSpot
- Graphics software such as Adobe InDesign and Illustrator
- Presentation design software such as PowerPoint or Keynote
- Web analytics platforms such as Google Analytics
- Social media platforms such as LinkedIn, Twitter, Facebook, Instagram
- Bachelor’s degree in journalism or English or communication / marketing
- Additional languages a plus