by Kay Tay | Jul 10, 2023 | Uncategorized
Course Hero is seeking a talented and creative Associate Content Specialist to join our educator community team. This part-time contract position requires a commitment of 30 hours a week with availability online between 10 am to 4 pm PT Monday–Friday. This position is an excellent opportunity to gain hands-on experience in content marketing and support our educator community team. As a specialist, you will report directly to the Lead Content Strategist and play a crucial role in supporting various content marketing initiatives for our educator audience. The assignment will begin as soon as possible and end in December 2023.
Here are some ways you’ll make an impact:
- Collaborate with the Lead Content Strategist to execute content marketing strategies for the educator community team.
- Write compelling and persuasive copy for promotional emails, ensuring alignment with brand guidelines and messaging.
- Assist in building our biweekly faculty newsletter, curating relevant content, and crafting engaging copy to drive educator engagement based on team objectives.
- Support the Educator Partnerships Managers by creating and editing messaging that effectively communicates the value proposition of Course Hero to potential partners.
- Write copy for event landing pages, conveying key event details, and generating excitement and registrations among our educator audience.
- Collaborate with the creative team to develop creative briefs as needed, ensuring alignment between educator content goals and design.
- Provide support for event programming by assisting with content creation, including speaker bios, session descriptions, and agenda copy.
Requirements:
- 4+ years of copywriting experience, ideally in a B2C marketing role, showcasing a track record of creating impactful and persuasive content.
- Excellent written and verbal communication skills, with a keen eye for detail and the ability to convey complex ideas concisely.
- Strong copywriting skills with the ability to tailor messaging to an academic audience.
- Familiarity with content marketing principles and strategies, particularly within the education or edtech industry, is a plus.
- A passion for creating engaging and impactful content that drives user engagement and conversions.
- Ability to work independently, manage time effectively, and meet deadlines in a fast-paced environment.
- Proactive and self-motivated, capable of managing multiple projects simultaneously.
Bonus points:
- Proficiency in using content management systems and email marketing platforms
- Experience writing for an education brand or academic audience is a plus.
- Working knowledge of Figma, Asana, and Google Suite.
- Experience with using AI tools like Chat GPT for content generation and proficiency in editing the output to ensure quality, clarity, and accuracy.
- A passion for staying updated on advancements in AI technology and its application in content creation, particularly in the context of quality control and editing.
For contractor positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records. Other locations: IL, MA, NJ.
Research shows that candidates from underrepresented backgrounds often don’t apply for roles if they don’t meet all the criteria. We strongly encourage you to apply if you’re interested: we’d love to learn how you can amplify our team with your unique experience!
In accordance with California, Colorado, New York, and Washington law, the hourly rate for this role if filled in any of these states is $50 per hour.
About Course Hero:
Course Hero is on a mission to help students graduate, confident and prepared. The online learning platform offers over 60 million course-specific study resources created by and for students and educators, as well as 24/7 tutor help. More than 65,000 verified college educators use Course Hero to collaborate with other faculty and share resources to hone new strategies for instruction. Everyday, students, educators and tutors help more than 20 million students make every study hour count.
We have an awesome team and a truly engaging culture. We are customer-focused, collaborative, responsible, gritty, and we love to learn. Our bold mission is to help students graduate confident and prepared!
APPLY HERE
by Kay Tay | Jul 7, 2023 | Uncategorized
We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world – together. At Ford, we’re all a part of something bigger than ourselves. What will you make today?
Our Marketing, Sales & Service organization advances the Ford reputation as a visionary vehicle and mobility services company and helps deliver a trusted customer experience. Use your marketing, sales, and service expertise to turn data-driven insights into innovative solutions that enhance sales and customer loyalty. Join us and be the eyes, ears, and voice of Ford.
In this position…
Come be a part of the future of Marketing at Ford. Ford is seeking a seasoned Customer Data and Optimization Lead to join its US Marketing Communications organization. This extremely pivotal role on the team will have a great opportunity to make enterprise-wide impact. In this role, you’ll work with a top-notch team CRM Journey Leads and Channel SMEs and disciplines to define, deliver, and streamline the CRM data and reporting standards. We are looking for someone to lead enterprise-wide customer data strategy efforts to evaluate, acquire, integrate, and consume data assets that drive insights and provide a competitive advantage.
RESPONSIBILITIES
What you’ll do…
The Customer Data and Optimization Lead will drive the planning and creation of all ongoing and ad hoc reporting in support of CRM performance and testing. This individual should feel comfortable creating, manipulating, and analyzing data from multiple sources and must possess the ability to synthesize and prepare audience-appropriate reports for a variety of audiences, including colleagues as well as Executive Leadership. The Customer Data and Optimization Lead will be responsible in getting dashboards built and detailed views of the entire CRM performance including email (inclusive of triggered, non-triggered, transactional sends), SMS, Loyalty, In-App etc. This includes ongoing BAU performance, test results, retention reporting, and strategic CRM initiative reporting.
The ideal candidate is seasoned in CRM and digital, with an expertise in manipulating large and disparate sets of data into a consolidated view, validating data accuracy, creating program and performance dashboards, streamlining reporting processes/automating where appropriate, and owning the dissemination of all CRM campaign and test results. Most importantly, this individual will need to possess the ability to present data in formats that are clear, easily digestible, and with an appropriate level of detail considering the audience.
- Lead customer data strategy efforts to evaluate, acquire, integrate, and consume data assets that drive insights and provide a competitive advantage
- Establish customer data strategy process for our Customer Data Platform (CDP) that is efficient and repeatable to streamline the translation of raw data to key audiences and other metrics for consumption by operations, analytics, and data science teams
- Ensure quality design, collection, storage, transfer and decommissioning of customer data in partnership with global partners. You will be the primary product owner of the CDP at Ford. They will work across teams to source all customer information and integrate new data attributes and manage and maintain existing data, ensuring compliance with relevant regulatory requirements and best practice
- Develop and maintain a deep understanding of the wide spectrum of data included in the data ecosystem spanning both longitudinal patient claims data and a 360-degree view of promotional touchpoints (across personal and non-personal promotion)
- Streamline the collection and automation of digital marketing data across channels and develop processes to integrate into dashboards to communicate marketing performance to key stakeholders effectively
- Conduct investigations to continually ensure data resilience, optimize data streams & ensure cross-platform alignment
- Partner with CRM operations and the insights team to publish key metric dashboards to effectively share insights derived from the data ecosystem
- Institute robust data governance framework, including creating a data dictionary, key controls, and data thresholds. Establish a feedback mechanism to identify, prioritize and resolve data-related opportunities.
- Responsible for ensuring a single source of truth of the customer by reviewing and modifying, as necessary, all existing business rules across the data ecosystem
- Act as liaison with Information Technology and Global Data, Insights, and Analytics team to ensure timely and accurate data delivery and needs to deliver efficient and effective marketing campaigns
- Partner with data vendors such as limited distribution network and agency partners to ensure timely and accurate data delivery and work with partners to quickly resolve issues
- Builds collaborative relationships across functions (sales, marketing, information technology, customer experience, and products/services) in support of the ongoing process of the data ecosystem
QUALIFICATIONS
You’ll have…
- Bachelors Degree required
- 8+ years’ experience in working in CRM or Business Intelligence, Data Visualization, Business Operations, Digital or a related field in a fast paced, hyper-growth environment
- Strong understanding and analytical experience working with SQL, database querying or data mining
- Working knowledge of MarTech capabilities including APIs, platforms and services
- Forward-thinking dynamic individual with an exceptional ability to manage multiple stakeholders from a variety of departments to generate advocacy and solve complex, multifaceted challenges
- Strong project management and documentation skills
- Excellent listening and documentation skills to quickly identify multiple needs, challenges, and translate this into a project plan
- Ability to travel where required (4 times per year)
Even better, you may have…
- Experience working in Dataoroma, Tableau and Adobe CRM dashboard design or as an end user, strongly preferred
- Experience working for a company which engages in multi-party sales and contracts, involving consultants and/or agencies is strongly preferred
- Deep knowledge of Salesforce and Adobe is strongly preferred
- Ability to manage and deliver in a highly matrixed organization with dispersed teams of individuals strongly desired
- Excellent communication skills with strong attention to detail and an ability to take complex concepts and distill them down so they’re easy to comprehend
You may not check every box, or your experience may look a little different from what we’ve outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!
As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:
- Immediate medical, dental, and prescription drug coverage
- Flexible family care, parental leave, new parent ramp-up programs, subsidized back-up childcare and more
- Vehicle discount program for employees and family members, and management leases
- Tuition assistance
- Established and active employee resource groups
- Paid time off for individual and team community service
- A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
- Paid time off and the option to purchase additional vacation time.
APPLY HERE
by Kay Tay | Jul 7, 2023 | Uncategorized
Carrot Fertility is the leading global fertility care platform for women, who are often at the center of fertility care decisions and consequences. Plus, Carrot serves people of every age, race, income, sex, sexual orientation, gender, marital status, and geography. Trusted by hundreds of multinational employers, health plans, and health systems, Carrot’s comprehensive clinical program delivers industry-leading cost savings for employers and award-winning experiences for millions of people worldwide. Whether there is a need for care through fertility preservation, male-factor infertility, pre-pregnancy, IVF, pregnancy and postpartum, adoption, gestational surrogacy, or menopause, Carrot supports members and their families through many of the most memorable and meaningful moments of their lives.
The Role:
We’re looking for a member-obsessed, curious, collaborative, and detail-oriented Content Strategist to join our team and serve as the subject matter expert on member-facing communication assets, working very closely with content marketing, product marketing, design, and product teams. Candidates should have stellar project management and organizational skills, a keen eye for detail (catching inconsistencies among various communication assets), and a deep sense of creativity and curiosity that lead to successful ideation, planning, and managing the development of marketing and communication assets that drive meaningful engagement with members – compelling members to take action. This person will also own the content strategy and creation of member webinar scripts for each fertility or family-forming journey with a user-experience mindset, researching and highlighting what members would find most valuable to drive increased engagement and planning and creating the content for webinars that can be efficiently repurposed and scaled by the greater growth and engagement team. As the subject-matter expert on member-facing communications, this person will manage revisions with content and design teams for consistency and efficiency, lead and own member-facing content audits to ensure all assets are up to date and adhere to new brand or product guidelines, manage content distribution and updates across internal platforms like Docsend, and launch and manage customer-specific landing pages.
The Team:
We are a team of high performers who are ready and excited to meet the next person to join our bright, caring, and passionate growth and engagement team dedicated to ensuring employees are aware of their Carrot benefit and what it offers, how to enroll, and how to get the most out of the benefit. This role will report to Carrot’s Senior Director of Growth & Engagement.
Minimum Qualifications:
- Bachelor’s degree in marketing, communications, journalism, or a related field
- 4-8 years experience as a content strategist, UX content strategist, content marketing and strategy or similar role at a high-growth company, preferably in the B2C or B2B2C space
- Minimum of 3 years of experience writing and producing a range of marketing communications assets, webinar script writing for a B2C audience a plus
- UX-mindset that thinks strategically and executes methodically with out-of-this-world attention to detail that continually raises the bar
- Excellent project management and interpersonal skills, with a proven ability to juggle multiple projects and manage competing priorities and tight deadlines
- Excellent written and verbal communication skills
- Proven ability for quick, creative thinking; the ability to generate innovative content ideas that drive measurable results
- Ability to work collaboratively, patiently, and effectively with cross-functional teams such as content marketing and design on content development and revisions
- Some experience with content management systems (CMS) for publishing and updating landing pages
- Desire to continually learn and advance skills in understanding what engages people and compels them to take action
Compensation:
Carrot offers a holistic Total Rewards package designed to support our employees in all aspects of their life inside and outside of work, including health and wellness benefits, retirement savings plans, short- and long-term incentives, parental leave, family-forming assistance, and a competitive compensation package. The starting base salary for this position will range from $100,000-$130,000. Actual compensation may vary from posted base salary depending on your confirmed job-related skills and experience.
APPLY HERE
by Kay Tay | Jul 7, 2023 | Uncategorized
Finalsite is the preferred website, communications, enrollment, and marketing platform of more than 7,000 schools and school districts in 119 countries around the world. The company’s people, products and services transform how schools connect and engage with their community, recruit students and staff, and fundraise; while managing the complex requirements around data privacy, accessibility, hosting and security. Finalsite products and services include award-winning website designs, a robust content management system, mass communications tools, a powerful enrollment management system, innovative inbound marketing tools, data integration, training, support and marketing consulting. Finalsite is headquartered in Glastonbury, CT, USA with employees who work remotely in nearly every state in the U.S. as well as Europe, South America, and Asia.
VISION
Finalsite will transform the way school communities engage with their schools.
SUMMARY OF THE ROLE
The social media and content specialist is responsible for attracting leads, growing the online community, and engaging with clients across all public social media channels for Finalsite. An individual contributor reporting to the sr. content marketing manager, the social media and content specialist is a creative and analytical thinker who plans, maintains, and executes strategic social media posts and interactions that support the Finalsite brand and business goals.
Finalsite’s social media and content specialist is a vital member of the demand generation team and supports the growth of Finalsite’s online audience. The ideal candidate will be a high-energy, creative, and hard-working team member with a strong understanding of social media best practices, as well as the ability to create engaging and informative content that resonates with the Finalsite’s target audiences.
LOCATION
100% Remote – Anywhere within the US
RESPONSIBILITIES
- Plan, create, post, and monitor Finalsite’s organic social media presence, including Facebook, Twitter, LinkedIn, Instagram, Pinterest, and additional channels that may be deemed relevant, as needed, based on industry best practices.
- Create, manage, and implement a daily social media calendar that incorporates promoting our blog content, products and solutions, employees, clients, events, case studies, and more.
- Become our in-house social media expert who feels comfortable presenting on webinars or at workshops on “all-things-social,” occasionally writing relevant blogs and participating in speaking engagements as needed.
- Engage in social listening about our company, competitors, and/or industry.
- Report on social media performance and execute improvements to our strategy.
- Assist with creating multimedia marketing materials such as blogs, videos, ebooks, presentations, and more.
- Perform other content marketing-related duties as assigned.
QUALIFICATIONS AND SKILLS
- A bachelor’s degree in a related field
- 1-2 years of experience in social media marketing
- Excellent written communication skills
- Proficient in social media scheduling platforms
- Comfortable creating graphics in Canva
- Preferred: 1-2 industry certifications in social media and/or inbound marketing
- Preferred: Experience in social scheduling and analytics tools
- Able to react and adjust quickly to changing conditions.
- Strong customer focus with the ability to maintain effective working relationships internally and externally and relate well to people from diverse groups.
- Ability to work in a fast-paced environment and juggle multiple priorities.
- Solid problem-solving skills with the ability to think quickly and creatively when required.
- Solid listening, organization, attention to detail, and priority-setting skills.
- Ability to work and produce in a team environment when required as well as being able to work without supervision.
RESIDENCY REQUIREMENT
Finalsite offers 100% fully remote employment opportunities, however, these opportunities are limited to permanent residents of the United States. Current residency, as well as continued residency, within the United States is required to obtain (and retain) employment with Finalsite.
APPLY HERE
by Kay Tay | Jul 7, 2023 | Uncategorized
Having surpassed $150M ARR and continuing to grow rapidly, AuditBoard is the leading audit, risk, and compliance platform on the market. More than 40% of the Fortune 500, including 6 of the Fortune 10, leverage our award-winning technology to move their businesses forward with greater clarity and agility. And our customers love us: AuditBoard is top-rated on G2.com and Gartner Peer Insights.
At AuditBoard we inspire each other to innovate and are proud of what we are producing. We spend each day thinking of new ways to help our customers and contribute to the greater good of our company and our surrounding communities. We are all about assisting each other and breaking through barriers to create the most loved audit, risk, and compliance platform by our customers. This is how we have become one of the 500 fastest-growing tech companies in North America for the fourth year in a row as ranked by Deloitte!
As Instructional Designer at AuditBoard, you are joining a team that has the goal of increasing customer and partner independence through engaging, role-specific learning content. This role will specifically focus on building training content for customers and partners and you should also understand how Customer Education fits into the broader business. The person who fills this role will need to be flexible and able to operate well in a fast-paced environment with a lot of ambiguity. We’re looking for someone who is excited to learn a new tool and industry, and develop content to teach others that tool. The training team has a lot to accomplish – from rebuilding and improving material to creating material from scratch. We need someone who is excited for both! We’re looking for someone to come with ideas and the ability to execute on those ideas.
Please share your portfolio when you apply!
Responsibilities
- Work on a small team that designs effective, engaging, and high-quality content for adult learners
- With the assistance of SMEs, create learning objectives and course curriculum for for content directed at an external audience
- Create scripts, video tutorials, and voiceovers for online learning content
- Maintain and improve course material including visual aids and graphics
- Create supplementary learning materials including written tutorials and interactive exercises
- Create and build learning assessments in-line with learning objectives
- Assist in the assessment and evaluation of the educational effectiveness of the online courses
- Administer course lifecycle tracking and priority of course updates
- Work collaboratively across the organization to develop better content
- Assist in LMS administration as needed
- Assist in webinar coordination as needed
Required Skills
- Experience creating self-service training content
- Learning Management System administration experience
- eLearning authoring tools (e.g., Camtasia, Articulate products)
- Experience in video creation, editing, and hosting
- Graphic Design skills (i.e. illustrator, photoshop, etc.)
- Knowledge of adult learning best practices
- Skilled at leading comprehensive needs analyses
- Experience creating content from scratch
- Strong project management and organizational skills, with the ability to meet deadlines and manage multiple priorities
- Attention to detail and a commitment to delivering high-quality learning solutions
Desired Skills
- Prior software training experience
- Front-end development
Perks*
- Launch a career at one of the fastest-growing SaaS companies in North America!
- Live your best life (LYBL)! $200/mo for anything that enhances your life
- Remote and hybrid work options, plus lunch in the office
- Comprehensive employee health coverage (all locations)
- 401K with match (US) or pension with match (UK)
- Competitive compensation & bonus program
- Flexible Vacation (US exempt & CA) or 25 days (UK)
- Time off for your birthday & volunteering
- Unlimited access to LinkedIn Learning
- Employee resource groups
- Stock options
- Opportunities for team and company-wide get togethers!
*perks may vary based on eligibility
APPLY HERE
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