Job Type
Full-time
Description
Position Objective:
Use your marketing skills to change the world for animals. TeachKind, PETA’s humane education division, and PETA Kids, PETA’s youth program for children ages 12 and younger, are seeking a social media assistant who can help keep our social media team organized and forward-thinking; and help meticulously maintain our media archives along with our presence across a variety of platforms. TeachKind and PETA Kids’ social media presence is rapidly growing—in 2022, we reached nearly 3 million educators, children, and their caretakers on Instagram and Facebook with advice on how to teach and raise the next generation to be considerate of and take responsibility for the wellbeing of other animals. You’ll support these efforts by keeping the animal rights message front and center and assisting TeachKind and PETA Kids’ social media team on sites like Instagram, TikTok, Facebook, Teachers Pay Teachers, and Pinterest.
Primary Responsibilities and Duties:
• Assist with drafting captions, editing videos, creating graphics, and publishing content on various social media platforms
• Research current teaching, parenting, and youth trends in social media
• Maintain and leverage your knowledge of trends like the latest sound circulating on #TeacherTok or viral vegan cooking hacks for busy parents, and creatively apply that knowledge to TeachKind and PETA Kids’ efforts
• Maintain usage rights for photos shared on social media (archive photos, track down permissions from third parties, maintain professional contacts, etc.)
• Assist with tracking and analysis of TeachKind and PETA Kids’ social media efforts
• Assist with fact-checking for social media posts
• Maintain the editorial calendar of holidays for the social media team’s consideration
• Participate in the social media team’s brainstorming meetings and take and distribute extensive notes for the social team
• Perform any other tasks assigned by the supervisor
Requirements
• Some office experience and a background in education or working with kids is preferable
• You must have excellent knowledge of social media and working knowledge of the Internet
• Proficient computer skills and familiarity with Microsoft Office and Adobe Photoshop software
• Excellent writing skills: on social media, you have less than three seconds to grab someone’s attention, so every detail counts!
• Proven ability to conduct and analyze marketing research
• You’ll be working quickly and navigating a large organization with many goals. We need a go-getter with a passion to work both independently and as part of a team
• You’ll be responsible for getting our message out to the mainstream audience, so you must know and support PETA’s philosophy and campaigns and animal rights issues inside and out
• You must have the proven ability to prioritize work, handle multiple tasks, work well under pressure, and meet deadlines
• Naturally, you’d need to be committed to the objectives of the organization, and living a vegan lifestyle would be part of this. How else would you know all the best healthy vegan school lunch suggestions?
• COVID-19 full vaccination and booster recommended
The hourly pay range for this position is $15.00 – $18.33 per hour. The ultimate hourly pay within this range that will be offered to a qualified candidate will be determined based on the candidate’s experience and the cost of living in the area in which the candidate will live and work.