If you live in the dashboards and love turning spend into profitable growth, this role is built for you. You’ll own paid search strategy and execution across Google and Bing, drive testing and optimization, and deliver performance insights that move the business.
About Shutterfly
Shutterfly helps people create personalized products and capture moments through a family of brands focused on self-expression. The company runs performance marketing at scale and leans on data, testing, and cross-team collaboration to drive growth.
Schedule
- Remote (US)
- Ongoing applications until filled
- Must live in an approved state (not eligible: DC, ND, MS, RI, VT, WY)
What You’ll Do
- Develop and execute paid search strategy to grow acquisition, engagement, and retention
- Create, launch, test, and optimize Google Search, P-Max, and Shopping campaigns, plus Bing campaigns
- Manage and optimize app install campaigns (Google UAC and Apple Search Ads)
- Run daily campaign operations: pacing, checks, and priority work
- Conduct keyword research, write ad copy, manage bids, and optimize landing page performance
- Allocate and manage budgets across channels based on KPIs and ROI goals
- Build and execute structured tests, analyze results, and turn findings into action
- Partner with Integrated Marketing, Creative, SEO, and other teams to align on strategy and execution
- Monitor core performance metrics and deliver insights weekly, monthly, and quarterly
- Track industry trends, competitive movement, and platform changes to shape recommendations
What You Need
- BA/BS or equivalent experience
- 5+ years of paid search/shopping/PPC experience (Google and Bing)
- Deep knowledge of Google Ads, Microsoft Ads, and SA360
- Strong analytics and reporting skills (Adobe Analytics and Power BI experience noted)
- Experience managing large budgets with proven results
- Comfort with testing, optimization, and data-driven decision making
- Strong organization, attention to detail, and ability to juggle priorities
- Bonus: YouTube/Display/App Install expertise, Google Ads certification, Search Console, multi-touch attribution and advanced modeling
Benefits
- Bonus incentive eligibility
- Health benefits
- 401(k) program
- Other employee perks (per company benefits package)
Pay Range
- Varies by state and experience
- Example ranges:
- IL/MN/CO/WA: $101,000–$121,250
- CA: $101,000–$143,000
- NY/CT: $101,000–$131,000
If your strongest lane is performance marketing and you’ve got receipts (ROAS, CPA, LTV, incrementality, pacing discipline), this one’s worth a serious look.
Happy Hunting,
~Two Chicks…