Job Description
As the Social Media Coordinator, you will play an important role on our expanding social media team. Your primary responsibility is to run the day-to-day operations of our organic social media presence. Your role will encompass ideating, planning, and publishing content, tracking analytics and generating reports, and exploring opportunities for our brand to engage in more conversations with our customers. You will collaborate with the Social Media Manager and Social Media Producers to ensure our customer experience on social media continues to evolve.
Responsibilities:
- Planning and publishing all organic content on Facebook, Instagram, X/Twitter, TikTok, Pinterest, and YouTube
- Responding to questions and concerns in a timely and professional manner (within two hours, during normal business hours) on Facebook, Instagram, X/Twitter, TikTok, and YouTube
- Monitoring, tracking, and responding to reviews on websites such as Reseller Ratings, Trustpilot, BBB, SiteJabber, and Google Reviews
- Working together with Social Media Producers to craft short-form videos that resonate with customers
- Assisting with monitoring, tracking, and generating a bi-weekly organic social media analytics reports
- Providing input on strategic enhancements to improve content and discovering unique ways to engage with target customers
- Collaborating with internal teams, product experts, and resources to provide accurate and consistent information to customers
- Staying up-to-date with the ever-changing world of organic social media
- Other duties assigned as needed
Desired Skills and Abilities:
- Proficiency in using major social media platforms and their unique features (live, stories, etc.)
- The ability to write copy saying as much as possible, in as few words as possible, at a middle school reading level
- The ability to engage with followers and foster positive interactions as our brand
- Experience in content scheduling, planning, and using management tools such as AirTable
- Knowledge of native analytics dashboards and the ability to make data-driven decisions
- An understanding of what a target audience is and the ability to tailor content effectively
Minimum Qualifications:
- 1-2+ years of professional experience in social media management for a large business or brand
- A true team player who is willing to be flexible and handle multiple projects and tasks simultaneously
- Strong working knowledge of the social media landscape and best practices
Preferred Qualifications:
- Previous experience utilizing Pinterest and Reddit for business purposes
- Past work experience in a restaurant, bar, or cafe environments
- Prior involvement in customer service or customer-facing positions
- Previous experience in a remote work setting, collaborating with both in-person and remote colleagues
Remote work qualifications
- Access to a reliable and secure high-speed internet connection. Cable or fiber internet connections (at least 75mbps download/10mbps upload) are preferred, as satellite connections often cannot support the technologies used to perform day-to-day tasks.
- Access to a home router and modem.
- A dedicated home office space that is noise- and distraction-free. The space should have strong wireless connection or a wired Ethernet connection (wired connection is preferred, if possible).
- A valid, physical address (apartment, suite, etc.). PO Boxes are not supported, as a physical address is required for you to receive your computer equipment.
- The desire and ability to work and communicate with other team members via chat, webcam, etc.
- Legal residents of one of the following states: (AK, AL, AR, AZ, CT, DE, FL, GA, IA, ID, IN, KS, KY, LA, MD, ME, MI, MN, MO, MS, NC, ND, NH, NM, NV, OH, OK, PA, SC, SD, TN, TX, UT, VA, VT, WI, WV, and WY). H-1B Visa Sponsorship Not Available, W2 only.