Social Media Content Creator

Together we fight for everyone’s opportunity for a better financial future.

We will do this together — with customers, partners and colleagues. We will fight for others, not against: We will stand up for and champion everyone’s access to opportunities. The status quo is not good enough … we believe every individual and every community deserves access to financial opportunities. We are determined to support both individuals and communities in reaching a better financial future. We know that reaching this future depends on our actions today.

Like our Purpose Statement, Voya believes in being bold and committed to action. We are committed to a work environment where the differences that we are born with — and those we acquire throughout our lives — are understood, valued and intentionally pursued. We believe that our employees own our culture and have a responsibility to foster an environment where we all feel comfortable bringing our whole selves to work. Purposefully bringing our differences together to positively influence our culture, serve our clients and enrich our communities is essential to our vision.

Are you ready to join a company with a strong purpose and a winning culture? Start your Voyage – Apply Now

Get to Know the Opportunity:

We are seeking the perfect blend of creative thinking, proven ‘hands-on’ ability to write emotive content, and strong social media acumen across multiple mediums. Ultimately this role is about visualizing and developing content across multiple touch points with a heavy focus on digital. Content creators are hands-on, creative storytellers, responsible for collaborating, brainstorming, creating, and transforming ideas into words.

Please Note: Work location for this role is FLEXIBLE! This position allows 100% remote work from home or allows work to be performed in any of our major office locations with a hybrid schedule.

The Contributions You’ll Make:

Responsible for identifying and conceptualizing story ideas on a broad range of topics for a variety of channels and turning those into compelling narratives
Work closely with designers, other writers/creators, and the strategist to assess need and opportunities, and deliver consistently against an established editorial calendar
Expert in the creation of content and content lengths required for various mediums including social media, print, web, email, and video
Lead the development and delivery for social media strategies and be a creative, pro-active voice in campaign creation processes. (LinkedIn, Twitter, Facebook, YouTube, Email)
Monitor effective benchmarks and best practices for measuring the impact of social media campaigns.
Manage, monitor, and update the ABA Retirement Funds Program website
Works with content strategists to understand tone as well as specific needs of audience
Research competitors and keep abreast of market trends.
Explores different ideas and concepts for both the visual and verbal elements in tandem with the creative team
Develops standard work and processes including requesting, developing, and measuring ongoing effectiveness of marketing communications
Other duties as assigned
Minimum Knowledge & Experience:

Bachelor’s degree in Marketing Communications, Journalism, English or related degree or equivalent work experience.
4 – 6 years professional experience beyond education.
Creativity: You will need to create original work and develop ideas around your chosen themes.
Determination: Some assignments can take a long time to finish, or your editor may turn it around for many, many revisions.
Persuasion: Need to know how to write persuasively and in some cases, defend their creative choices.
Social Perceptiveness: Content Creators need to have their finger on the pulse, so that their copy is relevant and modern, and understand how people will react to their writing.
Writing Skills: Need to write well: with proper tone, feeling, sentence structure and emotion. Grammar counts!
Requires a high level of creativity, attention to detail, and strong organization and project management skills
Present a portfolio of exceptional self-created writing output.
Preferred Knowledge & Experience:

Financial services, retirement product knowledge a plus


LI- Remote

Compensation Pay Disclosure:

Voya is committed to pay that’s fair and equitable, which means comparable pay for comparable roles and responsibilities.

The below annual base salary range reflects the expected hiring range(s) for this position in the location(s) listed. In addition to base salary, Voya offers incentive opportunities (i.e., annual cash incentives, sales incentives, and/or long-term incentives) based on the role to reward the achievement of annual performance objectives. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Voya Financial is willing to pay at the time of this posting.

Actual compensation offered may vary from the posted salary range based upon the candidate’s geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

$78,070 – $97,590 USD