Social Media Associate

Hi, we’re Underdog!

We’re the fastest-growing sports gaming company ever.

Our mission is to build innovative games and products for American sports fans.

Founded in 2020, our team built three of today’s most widely played fantasy games and successfully launched the largest contest in the history of fantasy sports: a $15M NFL Best Ball tournament — and there’s a lot more to come! Underdog’s modern tech environment and in-house product development allow us to continuously deliver the best experiences for our users.

The opportunity in front of us to become the biggest company in our space is massive; after all, we’re currently sitting in the fastest-growing consumer industry in the U.S. In just over two years, we reached a nearly $500 million valuation through some of the best investors in the game, including Mark Cuban, Kevin Durant, BlackRock, and SV Angel. We are many times larger now and our growth is not slowing down.

At Underdog, we believe that sports are for everyone and are building a tomorrow for every fan. Want to help create that future? Join us.

Please note, Underdog is a US based company and no sponsorship is available for this position at this time.

About the role and why its unique:

  • Assist in the planning and execution of postings across social platforms (Twitter, TikTok, Instagram) on a daily basis (weekends included)
  • Work closely with cross-functional teams, including design, CRM, and content, to ensure consistent brand messaging and integrated marketing efforts
  • Working closely with the marketing team, to implement strategies that align with the company’s overall marketing objectives and deliver impactful results
  • Monitor metrics regularly, analyzing key performance indicators (KPIs) like social post engagement performance by type of post and time of posting
  • Drive targeted traffic, increase conversions, and achieve measurable results through paid social campaigns
  • Stay updated with the latest industry trends and best practices
  • Help in copywriting for social posts and promotional giveaways
  • Create ways to effectively engage and grow our Discord audience

Who you are:

  • Experience in managing social accounts across different platforms (Twitter, Instagram, TikTok)
  • Interested and invested in all sports, across all seasons
  • Creative mindset with the ability to craft engaging copy
  • Excellent communication and teamwork skills to collaborate effectively with cross-functional teams
  • Results-driven attitude with a focus on achieving goals

Even better if you have:

  • Previous experience working in the sports media industry
  • A very flexible schedule that allows for working weekends
  • Created content on any social media platform in the past


Our targeted compensation rate for this position is $60,000, depending on experience, plus equity. Think your skills are exceptional and warrant higher pay? Apply anyway! If we agree, we’re willing to negotiate.

What we can offer you:

  • Unlimited PTO (we’re extremely flexible with the exception of the first few weeks before & into the NFL season)
  • 16 weeks of fully paid parental leave
  • Monthly raffle to win a sports ticket reimbursement of up to $500 (including game day snacks)
  • A $500 home office allowance
  • Underdog credits to play on our platform
  • A connected virtual first culture with a highly engaged distributed workforce
  • 5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents

Still not sure? Don’t take our word for it. See what other people have to say.

  • 5.0 rating on Glassdoor and a 100% CEO Approval rating 
  • A+ culture score on Comparably 
  • Recognized as Best Place to Work by Front Office Sports
  • Recognized by Comparably under the following awards: Best CEOs for Women, Best CEOs for Diversity, Best Company for Career Growth, Best Company in New York, Best Company Outlook