YOUR JOURNEY STARTS HERE…
OUR VALUES
This position presents the opportunity to work in a business-critical role in a rapidly growing company. You will also uphold our four core values:
- Be the solution – take ownership, drive collaboration
- Be resourceful – strive for new wins every day
- Be honest – default to transparency
- Be respectful – treat others like you want to be treated
We encourage applicants from diverse backgrounds and underrepresented groups and would invite you to apply. A diverse workforce is a highly productive one, so why not take a chance, send us your application even if you don’t meet all our requirements, we may surprise you!
“Culture add” is so much better than “culture fit” and welcome applications from all groups, irrespective of your, age, disability, gender reassignment, gender, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, veteran status and sexual orientation.
ROLE SUMMARY
WeTravel is looking for an experienced, passionate and creative Social Media and Community Engagement Specialist to join our growing marketing team. In this capacity, the desired candidate will boost community engagement and conversations, moving prospective and current B2B clients through the marketing funnel by effective use of our social media.
You will be a critical addition to our small but mighty (big ideas, big vision and big values) marketing team, who are based around the world, working directly with the Content Manager, Multimedia Marketing Specialist, Public Relations Manager and the Product Marketing Manager to distribute content efficiently and effectively, with the brand’s voice, values and USPs leading each communication.
Key responsibilities
- Work alongside the marketing team to develop, implement, and manage our social media strategy
- Liaise with the sales team to understand customers’ needs, likes and dislikes, and find creative ways to address common trends and increase product knowledge on our social media channels
- Research current benchmark trends and profile our target audience
- Grow social media community through organic outreach strategies, focusing on an engaged community base
- Post relevant and engaging content across our social media platforms → Facebook, Instagram, Linkedin, Twitter, Pinterest, etc.
- Help build campaigns, track engagement, and define KPIs
- Act as the brand’s voice in the community: Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Manage distribution of our WeTravel Academy content via external social media channels, industry groups, community forums, etc.
- Track and monitor social media distribution metrics, including reach, engagement and community sentiment, to increase WeTravel’s online community
Skills
- Detailed knowledge and expertise around all social platforms
- Highly experienced in B2B social media marketing, campaign management, content creation, and distribution
- Excellent copywriting and communication skills
- A good eye for designing and visual elements to make us stand out from the crowd
- Advanced knowledge on design platforms such as Photoshop, Canva, or Illustrator
- Experience with social media monitoring tools, including but not limited to: Meltwater, MOZ, Cision
Nice to have
- Previous experience using Hubspot Marketing Hub
- Experience in aligning public relations, product marketing and content marketing strategies with social media outreach
- Spanish language skills
ABOUT US
WeTravel (www.wetravel.com) is an online fintech payment platform that transforms travel companies’ finances, communication, and marketing from a lot of manual paperwork to digital. We are a very well funded VC-backed company, bringing together a diverse and highly motivated team.
Read about us on TechCrunch, Huffington Post, Yoga + Life, Financial Times (FT), Skift, Lonely Planet, etc: www.wetravel.com/press
BENEFITS & SALARY
Salary – $40- 50,000 USD
- Unlimited Paid Time Off!
- Attractive compensation
- Remote first option – Work from home, or where ever suits you as long as you can manage the hours / timezone
- As a travel-related company, we have fantastic team retreats, two of our founders love surfing, so it’s normlly beside a great beach
- The latest tech you need to be successful.
- 1099 agreement (negotiable)