Position at RetailMeNot
SEO Writer
Ziff Davis Shopping helps millions of shoppers discover and save, delivering exceptional consumer and merchant-advertiser experiences across a portfolio of leading mobile and ecommerce brands. Our domestic brands include RetailMeNot, Offers.com, Blackfriday.com, TechBargains and more. We also run the leading Cash Back, Reward and Coupon codes brands in France (Ma-Reduc and Poulpeo) and the UK (Voucher Codes).
About the role:
Are you obsessed with shopping, hunting for good deals and giving readers top-notch shopping advice?
Ziff Shopping is looking for an SEO writer to create content for our partner merchants (like Walmart, Target, Gap, Kohl’s, Lowe’s, Macy’s and so many more). We are scaling our content operation on our shopping sites (RetailMeNot and Offers.com) and seek an efficient self-starter who is super-organized and thrives on SEO performance.
The ideal candidate should have a strong background in content and SEO (commerce content, a plus!), in addition to sharp editing skills, research chops, CMS production experience, and analytics prowess. If you’re confident in your ability to write, edit, and produce quickly without sacrificing quality and love shopping, we want to hear from you!
As the SEO writer, you will report to the Executive Editor of our shopping sites with a dotted line to our Head of SEO. You will create content on our merchant pages, while researching, fact-checking, and updating as you track performance and KPIs. You will also be tasked with providing reports to key stakeholders, and curating deals that engage shoppers to click to buy.
We will ask top applicants to submit previous clips of relevant work, plus perform a timed edit test.
What You’ll Do:
- Write and update content on several merchant pages per day with quality, consistency, and relevancy
- Produce and publish content using our content management system following best practices for online content formatting
- Curate and feature the best deals from key merchants for our editorial sites
- Ensure all content follows SEO best practices
- Track and analyze key metrics (such as but not limited to: traffic, SEO ranking, conversions)
- Report on merchant page performance and insights to key stakeholders
- Monitor competitor sites, and seasonal and sale events to stay up-to-date on merchant page trends while identifying opportunities for growth
Qualifications:
- At least 3 years of experience in digital content
- At least 1 year of experience creating SEO-driven content
- Strong working knowledge of content management systems
- Working knowledge of HTML
- Keen understanding of Google Analytics and other performance tracking tools
- Process-driven and love finding new ways to innovate and streamline
- A natural project manager
- A BA in journalism, English, communications or marketing
We Offer Great Benefits:
- Company-sponsored medical, dental, and vision insurance (including domestic partner coverage) + pet insurance
- Flexible Vacation / Paid Time Off
- Charitable Giving Programs that include Paid Time off to volunteer and donation match
- Family Planning Programs like MAVEN Fertility Concierge
- Pregnancy and Paid Parental Leave (up to 16 weeks)
- 401K savings plan with employer match
- Employee stock purchase program (ESPP)
- Wellness Programs: Gym reimbursement, Lose It! and Calm subscriptions
- Hybrid, Remote and Flexible work arrangements
- Diverse and inclusive employee resource groups where you can collaborate with teams across the company while making an impact in the areas that most excite you!