We are seeking a talented and results-oriented Sales and Conversion-Driven Email Copywriter to work on an hourly freelance basis with our Roamly marketing team. You will play a key role crafting persuasive and compelling email campaigns that drive sales and optimize customer conversions as well as establish our brand voice consistently throughout these customer communication touchpoints. If you have a passion for writing persuasive email sales driven copy, a keen understanding of consumer behavior, and a track record of delivering exceptional results, we want to hear from you.
Responsibilities:
- Write Effective Compelling Email Copy: Create persuasive and engaging email content that resonates with our target audience and compels them to take action, such as making a purchase, signing up for a service, or engaging with our brand. across our promotions, product launches, and seasonal campaigns to ensure cohesive messaging and consistent branding.Craft attention-grabbing subject lines and captivating email body content that communicates the value proposition effectively, highlights key product features, and appeals to customers’ needs, desires, and pain points.
- Fast Turn Around Times from Marketing Briefs: Write email campaign copy to optimize conversion rates. You will receive email campaign briefs that include analysis where we can improve open rates, click-through rates, and conversion rate to enhance campaign effectiveness. You will be required to understand overtime how best to write based on our customers’ Segments and use personalization techniques to tailor email content that resonate with specific customer segments.
- Stay Up-to-Date with Industry Trends to recommend: Keep abreast of the latest trends, best practices, and innovations in email marketing and copywriting. Implement industry-leading strategies and techniques to ensure our email campaigns remain competitive and impactful..
Requirements
Qualifications:
- Proven Experience: Minimum 6 years of experience in email copywriting or a related role, with a demonstrated track record of driving sales and achieving conversion targets through email campaigns.
- Exceptional Copywriting Skills: Strong command of written English with the ability to write persuasive, concise, and engaging copy. Excellent grammar, spelling, and proofreading skills.
- Marketing Acumen: Deep understanding of marketing principles, consumer behavior, and sales psychology. Ability to translate marketing strategies into compelling email copy that drives conversions.
- Analytical Mindset: Proficient in analyzing email campaign metrics, interpreting data, and making data-driven decisions. Experience with A/B testing and optimization techniques to improve email performance.
- Adaptability and Creativity: Able to adapt writing style to various target audiences, products, and brand voices. Creative thinker who can generate innovative ideas and concepts for email campaigns.
- Great Collaboration & Time Management Take feedback, and incorporate it into fast turnarounds on copy revisions. Meet deadlines in a fast-paced environment while maintaining high-quality standards.
If you are a motivated and skilled email copywriter who thrives on generating impactful content that drives sales and conversions, we invite you to apply. Join our team and contribute to our mission of delivering compelling email campaigns that engage, convert, and leave a lasting impression on our customers.