A strategic, cross-functional marketing role driving product growth, positioning, and performance.
About Veracity
Veracity is an independent insurance provider built without outside investors or corporate pressure. The team operates with transparency, accountability, and a culture of empowerment. The mission is simple and sharp: support small business owners with expert guidance and best-in-class insurance products. Employees are trusted to contribute ideas, move fast, and help redefine what insurance can be.
Schedule
- Full-time
- 100% remote
- Cross-collaboration with Product Owners, Program Managers, Product Leads, and the 4Ps team
Responsibilities
- Conduct deep market and consumer research to identify trends, habits, product gaps, and competitive insights
- Research competitors to uncover strengths, weaknesses, features, pricing, and opportunities
- Report regularly on product performance, with emphasis on acquisition funnels and initiative results
- Support executives in annual forecasting through sound data practices, analysis, and modeling
- Analyze marketing data (campaigns, conversions, traffic, etc.) to shape strategy
- Plan and execute audience insight initiatives such as surveys, focus groups, and polls
- Align with Marketing teams to ensure channel strategies support overall product goals
- Maintain a first-class PMM Community of Practice, sharing learnings, successes, and best practices
- Serve as a customer advocate by gathering insights from internal teams and support staff
- Oversee the product handoff from New Product Development into Marketing
- Create and present Initiative Success Plans (ISPs), defining resources, ROI, metrics, and business cases
- Provide strategic feedback on prioritization, resourcing, budgeting, and operational needs
- Perform additional duties as assigned
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience)
- 2–4 years of experience in marketing or project management
- Strong understanding of digital marketing channels (Content, Paid Media, SEO, Social, Email/SMS, etc.)
- Ability to translate data into insights, strategic initiatives, and tactical plans
- Knowledge of consumer behavior, buying psychology, and user flow best practices
- Strong written and verbal communication skills
- Ability to gain alignment across teams in complex, cross-functional environments
- Strong organizational skills and attention to detail
- Experience with Microsoft Office, Google Drive, marketing automation tools, analytics platforms (Google Analytics, Looker Studio, PowerBI, social tools, etc.)
- Deep respect for brand integrity and consistency across assets, messaging, and strategy
Benefits
- Salary range: $105,000 – $117,000 per year
- Health, dental, and vision insurance
- Four weeks of PTO
- Ten paid holidays + two floating holidays
- 401(k) with employer match
- Personal assistant programs for work-life support
If you want to own the strategy, shape the brand, and move the metrics that matter while joining a team that values intelligence, humility, and hunger, this role is built for you.
Happy Hunting,
~Two Chicks…