Hello Heart is the only digital therapeutics company to focus exclusively on heart disease, the leading cause of death for U.S. adults. Through a connected device and mobile app that uses AI, behavioral science, and personalized digital coaching to drive lifestyle changes, Hello Heart empowers people to embrace healthier behavior, which can reduce the risks of high blood pressure and heart disease. It also helps users catch blood pressure readings that are extremely high and encourages them to talk to their doctor to identify potential risk in time. Validated in peer-reviewed studies and trusted by leading Fortune 500 companies, Hello Heart is easy to use and works alongside an employer’s benefits ecosystem. Founded in 2013, Hello Heart is a member of the American Heart Association’s Innovators’ Network and is part of the CVS Health Point Solutions Management program. Hello Heart is backed by leading VCs including Stripes, Khosla Ventures, IVP, Blue Run and Resolute. Visit www.helloheart.com for more information.
About the role:
We are seeking a detail-oriented and proactive Operations Associate to join our team. In this role, you will be responsible for various aspects of marketing & customer success operations. As an Operations Associate, you will be a crucial part of our mission, ensuring the smooth execution of our marketing campaigns. With your expertise in marketing QA, you will play a vital role in ensuring the accuracy and consistency of our messaging across different channels.
In addition to marketing QA, you will also be responsible for managing the day-to-day operations of our marketing campaigns, including project management, asset production, and data analysis. You will work closely with cross-functional teams, including design, product, and analytics, to ensure that our campaigns are delivered on time and meet our marketing objectives.
As the ideal candidate, you will have a strong background in marketing operations, with a focus on marketing QA. You will be detail-oriented, with a passion for accuracy and consistency. You will be comfortable working in a fast-paced environment, juggling multiple projects and timelines. Your strong communication skills and ability to collaborate with cross-functional teams will ensure the success of our marketing campaigns.
Responsibilities:
- Monitor, update and maintain the marketing Campaign Calendar (tracking & reporting)
- Manage the day-to-day operations of marketing campaigns, including project management, asset production, and process improvement
- Own end-to-end campaign creation, including proof creation, email/mailer list management, artwork file management, UTM link creation
- Conduct marketing quality assurance (QA) to ensure accuracy and consistency of messaging across different channels: Mailers, Emails, Digital Assets, SMS, Push Notifications, In-App Notifications / Able to audit campaigns and suggest improvements
- Monitor and maintain the marketing platform (Iterable) including organization and upkeep of all components of the platform and validating all data within the platform. Assist with audience segmentation, snippet coding, campaign journey building.
- Own end-to-end incentive fulfillment for campaigns
- Assist with landing page development
- Facilitate surveys and campaign testing
- Assist with implementing improvements to operational processes to enhance efficiency and productivity across multiple departments
- Stay up-to-date with industry trends and best practices to optimize marketing operations
Qualifications:
- 2+ years of professional experience across marketing and customer/client success operations, with a focus on QA
- Ability to thrive in a fast-paced, startup environment and manage multiple projects simultaneously
- Relevant industry experience within digital healthcare (strong preference) or SaaS startup enviornment
- Knowledge of working with Salesforce, Iterable, Print solutions, Asana, SurveyMonkey, High Spot is a plus
- Knowledge of HTML is a plus
- Excellent written and verbal communication and collaboration skills to work effectively with cross-functional teams
- Strong analytical skills, tech savvy, learns new tools fast – ex: Google Suite
- Knowledge of B2B2C operations or healthcare industry is a plus, but not required
- Ability to travel up to 15% annually as needed. APPLY HERE