BuzzFeed, Inc. (Ticker: BZFD) is home to the best of the Internet. Across food, news, pop culture, and commerce, our brands drive conversation and inspire what audiences watch, read, buy, and obsess over next. Born on the Internet in 2006, BuzzFeed, Inc. is committed to making it better: providing trusted, quality, brand-safe news, and entertainment to hundreds of millions of people; making content on the Internet more inclusive, empathetic, and creative; and inspiring our audience to live better lives. We’ll continue to recruit the best founders and creators to join us in this mission, with more additions like Complex Networks and HuffPost to come.
Business Area: Content
Job Category: Editorial
Hourly: The contractual minimum hourly pay for this position is $18.00–$30.00
BuzzFeed Inc. is committed to fair and equitable compensation practices. We reserve the ability to adjust the final compensation for this role based on the final candidate’s experience, skillset, certifications, and geography.
The Role
BuzzFeed is currently seeking a dynamic and creative Freelance Newsletter Strategist to play a pivotal role in bolstering our newsletter and messaging/retention strategy. This is a remote opportunity. You must be located in the United States to apply.
As a Freelance Newsletter Strategist, you will take on substantial projects with a midterm outlook. These responsibilities encompass efficiently handling subscriber unsubscribe requests, generating comprehensive reports to empower our Sales team, and promptly addressing inquiries regarding the performance data of current, past, and potential future campaigns.
Beyond these essential tasks, we are looking for an individual with a fervent enthusiasm for the art of writing, editing, and crafting BuzzFeed Media Brands’ newsletters. This role also presents an exciting opportunity to curate stories specifically tailored for the email inbox environment, brainstorm innovative newsletter formats and enhancements, and oversee strategic collaborations with handpicked vendors to expand our newsletter audience and elevate engagement.
Your dedication to understanding and serving our diverse audiences, delivering the content they adore, and your eagerness to be part of a progressive and fast-paced media organization, make you an ideal fit for this position. Join us in shaping the future of media at BuzzFeed.
You Will
- Maintain and manage newsletter subscribers as well as field ongoing privacy-related requests.
- Create performance tracking reports to circulate among internal stakeholders such as sales and accounting.
- Write and produce editorial newsletters under BuzzFeed Media Brands.
- Participate in growing our core BuzzFeed newsletter KPIs (e.g., total subscribers, total clicks, and average user lifetime days).
- Ideate, experiment, and test new formats as well as content areas that resonate with our newsletter audience.
- Work with our Audience Development team to track performance of newsletters, and use data analytics to share learnings with the team.
- Be our eyes and ears on the social web: stay up-to-date with Internet and pop culture trends.
You Have
- 2+ years experience in an audience development and/or copywriting and/or content role.
- Shareable and conversational writing and editing skills, including strong spelling, grammar, and attention to detail.
- Ability to communicate complex ideas and work efficiently with the larger team.
- Ability to handle a variety of roles, including creating content and growth strategies for newsletter products.
- Curious and willing to do deep research and analysis of what newsletter products are working and which ones are not.
- Ability to take the perspectives of others and collaborate with lots of players on a growing team.
- An understanding of engagement and content performance metrics.
- A genuine love for the internet!
You can expect:
- A supportive, inclusive atmosphere on a team that values your contributions
- Opportunities for personal and professional growth through work experience, offerings from our in-house Learning @ BuzzFeed team, our Employee Resource Groups, and more. APPLY HERE