Groupon is an experiences marketplace that brings people more ways to get the most out of their city or wherever they may be. By enabling real-time mobile commerce across local businesses, live events and travel destinations, Groupon helps people find and discover experiences––big and small, new and familiar––that make for a full, fun and rewarding life. Groupon helps local businesses grow and strengthen customer relationships––resulting in strong, vibrant communities. Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-taking and celebrates success.
The Merchandising Content Editor will focus on concepting, writing, and editing short- and long form creative content for the merchandising content program, which includes but is not limited to the Groupon Guide, social media, and content marketing materials. Those in this role will be expected to innovate and provide creative ideas for ongoing and seasonal tentpole content and campaigns that align to cross-functional business goals. The Merchandising Content Editor will report to the Global Merchandising Strategy Director.
We’re a “best of both worlds” kind of company. We’re big enough to have resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact. We’re curious, fun, a little intense, and kind of obsessed with helping local businesses thrive. Does that sound like a great way to grow your career? Let’s get into the details:
You’ll spend time on the following:
- Concept, pitch, and develop seasonal and ongoing content campaign themes and content to align to cross-functional business goals
- Write and edit informative, engaging, compelling, accurate, and entertaining copy to increase business value of Groupon merchandising content program
- Collaborate with cross-functional business partners, and use consumer and competitive research and analysis to develop and elevate merchandising content
- Propose new, forward-thinking ideas that improve merchandising content’s value, style, approach, or efficiency
- Ensure Groupon’s brand voice, writing, and transparency standards are met in all written copy while meeting deadlines
- Work with brand marketing and social media teams to build and execute our marketing content strategy through competitive research, platform determination, messaging, and audience identification
- Ensure longform content is SEO optimized in line with current best practices
- Ensure correct punctuation, spelling, and grammar, defaulting to Chicago Manual of Style or American Heritage Dictionary unless stated in the Groupon Style Guides
- Work in multiple content management systems to write, edit, and publish content to Groupon’s website and social media platforms
- Other duties as assigned
We’re excited about you if you have:
- At least 3 years of professional writing, editing, and basic project management experience, with some emphasis on content marketing, blog, and social media content
- Professional writing and editing experience for the Groupon Guide and social media as a Groupon Editor preferred
- Proactive and highly organized multitasker with to meet deadlines while proposing, writing, and editing a high volume of content
- Ability to learn quickly, take direction, and be proactive in proposing new ideas or solutions
- Must be comfortable giving, receiving, and independently acting on feedback
- Fluency across all major social media platforms preferred
- Basic knowledge of SEO best practices preferred
- Ability to work in a fast-paced, open-office environment
- Four-year college degree, preferably in journalism, English, or communications
- Knowledge of Mac computers
- Familiarity working within content management systems
- Excellent typing skills, and computer and Web savviness
Applying
3 writing samples will be required after the Recruiter Interview stage.
Groupon’s purpose is to build strong communities through thriving small businesses.