- Maintain inventory insight and revenue yield operations.
- Conduct market research and analyze industry trends to inform advertising strategies.
- Manage broadcast inventory and work against a pricing strategy to maximize revenue for KERA and satisfying client needs.
- Manage client budgets and ensure campaign goals are met.
- Work with Sales Management to maintain publisher budget goals and revenue communication.
- Stay current on industry developments and new advertising opportunities.
You Have What It Takes If You
- Have experience in media planning and buying a focus on digital media is a plus.
- Strong analytical and research skills
- Excellent written and verbal communication skills
- Ability to multitask and prioritize effectively
- Knowledge of media buying software and tools