HiMama is improving learning outcomes for children aged zero to five. We are a social purpose business and certified B Corporation that connects families with the early childhood professionals who serve them. Our goal is to empower early childhood educators with affordable tools that enable them to improve developmental outcomes for the children they work with, while educating parents about the importance of their work. If you are excited about being part of a high-growth tech company focused on making a difference in a highly impactful industry, HiMama is the place for you!
The Marketing Team:
We are looking for a copywriter to create engaging, original copy for our website, marketing campaigns, email drips, sales collateral and blogs . This role works closely with the marketing design team to develop brand strategies, creating best in class copy to apply to its strategies. You will have the opportunity to work cross-functionally with various departments and functions across the business, and to lead and bring complex projects to fruition. You will join a talented team that is motivated, knowledgeable and cares deeply about the HiMama brand, customers and partners.
What you’ll be doing:
- Create clear, effective and original copy for HiMama’s campaigns across channels, including email, social platforms, and digital marketing
- Write end-to-end campaign copy that reflects the HiMama brand, tone, and voice
- Support in the conception of larger campaigns and execution of copy across all marketing channels
- Improve and establish clear brand voice and writing style guidelines
- Provide clear, effective feedback when editing, ensuring everything meets our brand voice and writing style guidelines
- Offer strategic messaging insights on creative campaigns
- Ownership of consistency across different touchpoints of a user journey related to copy
What We’re Looking For:
- 2-4 years of experience as a copywriter, preferably in a fast-paced collaborative environment
- Self-motivated with the ability to execute multiple projects at once
- Strong writing and editing skills
- Creativity, attention to detail and marketing knowledge
- Ability to work independently and as part of a team
Nice to Haves:
- Experience in the childcare/ECE industry is a plus
- Experience with headless Content Management Systems (we us Contentful)
- Experience with WordPress
Don’t have all the requirements but convinced you’ll be able to make an impact? We’d love to hear from you!
HiMama Perks!
• Flexible working arrangements, with the option to work from our vibrant downtown Toronto office or work remotely
• Health benefits package includes medical, dental and vision
• Paid time off, including vacation, personal days, paid sick days, and paid volunteer days
• Opportunities for learning, mentorship and professional development
• Ongoing team-wide and company-wide virtual social activities and success celebrations