About Pacaso:
Pacaso exists to enrich lives by making second home ownership possible and enjoyable for more people. Our innovative co-ownership model is the easiest, smartest and most responsible way for people to experience the joy of a second home. We provide all the benefits of true ownership without the hassles through our simplified financial structure, easy and equitable scheduling, and dedicated local property management.
Founded by former Zillow executives, Pacaso has secured more than $215 million in growth financing and is valued at $1.5 billion. In March 2021, Pacaso achieved unicorn status (a valuation of $1 billion) faster than any other company in the United States. We have been featured in The New York Times, Wall Street Journal, Fortune, Forbes, CNBC and more.
Pacaso is a certified Great Place to Work, is #6 on Glassdoor’s 2022 list of Best Places to Work, is one of LinkedIn‘s top startups of 2022, and was ranked on Fortune’s Top 100 Small and Medium Workplaces list 2021- 2023.
About this Role:
In this role, you will be responsible for coordinating and managing the assets supporting the launch or listing refresh of Pacaso homes, as well as coordination and development of buyer-facing sales enablement collateral development, and other general marketing campaign coordination.
This role requires an individual with a hyper-focused attention to detail and a proven self-starter. We are looking for a driven, creative marketing coordinator who is able to juggle multiple projects at once, communicate effectively, proactively problem solve and be accountable for moving work forward. Pacaso is a high-growth, fast-paced startup. The ideal candidate thrives on processes, organization, and is results-oriented.
What You’ll Do:
- Oversee the coordination, collection and organization of all marketing assets (video, photos, 3D virtual tours, listing descriptions, Lookbooks, one-sheets) in support of home listing launches.
- Coordination of kick-off calls with key stakeholders for home launches, including document development and note taking.
- Coordinate video and photo shoots for new homes or existing homes with outdated photography. This includes photographer/videographer sourcing and coordination, creative brief/shot list creation, final photo curation and selection, and final asset management.
- Assess the quality of existing listing assets – regular (1x quarterly) and proactive auditing of all active listings to ensure accuracy of listing description, community details, images, and video content.
- Work across marketing channel teams to drive forward content strategy and development in support of listing launches and general marketing campaigns (email content, sales outreach, webinars, blogs, one-sheets, playbooks).
- Communicate and collaborate with marketing, operations and sales on listing marketing strategy and plans, and sales enablement improvements.
- Be a key partner to sales and support of enablement materials as it relates to listing marketing. Strategically integrate in the sales cycle and priorities, and participate in relevant sales meetings. Triage requests from sales and evaluate changes and improvements to existing materials.
- Support collection and development of customer stories (UGC, case studies/testimonials)
About You:
- 3+ years of experience in marketing. Real estate experience a plus.
- A self-starter with the strong ability to manage the listing marketing assets curation process and marketing plan from start to finish.
- An understanding of marketing through social media, direct mail and paid advertising
- Successful in a fast paced environment with the ability to manage multiple projects
- A strong communicator with excellent project management skills and the innate ability to build strong relationships and collaborate cross functionally,
- Salesforce experience a plus
- Project management tool experience a plus (e.g. Monday)
- Design platform experience a plus (e.g. Canva)
- Ability to produce high-level work in a fast-paced environment
- A willingness to roll up your sleeves to get the job done
- High energy, positive, have a professional attitude and take pride in work product.
- Detail-oriented, extremely organized, capable of dealing with ambiguity.
- An excellent written and verbal communicator.
You’ll love working at Pacaso because of our …
- Amazing remote-first team and culture.
- Competitive salary and stock options.
- Unlimited, flexible PTO for exempt employees.
- Excellent medical, dental and vision insurance.
- Sponsored memberships to One Medical, Ginger and Carrot.
- 401(k) to help you save for the future.
- Paid maternity and paternity leave.
- Generous home office stipend and monthly cell phone reimbursement.
- Quarterly remote team building events and L&D opportunities.
Pacaso encourages applications from people of all races, religions, national origins, genders, sexual orientations, gender identities, gender expressions and ages, as well as veterans and individuals with disabilities.