If you’re the kind of designer who treats conversion like a design material, this is that lane. Launch Potato wants a CRO-first UX leader who can ship test-ready experiences, run experiments with devs, and move metrics like CVR and revenue per session.
About Launch Potato
Launch Potato is a profitable digital media company reaching 30M+ monthly visitors through brands like FinanceBuzz, All About Cookies, and OnlyInYourState. They connect consumers with leading brands through data-driven content and technology, with a remote-first team across 15+ countries and a culture built on speed, ownership, and measurable impact.
Schedule
- Remote (United States)
- Contract-to-hire
- Compensation: $150,000 to $180,000 per year (base, per levels framework)
- Performance-driven environment (growth tied to results)
What You’ll Do
- Design complete, test-ready user experiences from concept to high-fidelity prototypes and dev hand-off
- Lead end-to-end design projects: stakeholder alignment, UX strategy, UI development, post-test iteration
- Analyze behavioral data and metrics (CVR, RPS), plus heatmaps and user recordings to guide design decisions
- Identify underperforming experiences and improve them through iterative UX/CRO design
- Partner closely with product and engineering to align solutions with business goals and technical constraints
- Champion best practices and mentor others to strengthen the UX culture
- Improve design and experimentation processes to increase testing velocity and scalability
What You Need
- 8+ years UX/UI experience in performance marketing, lead gen, or CRO-focused environments
- Proven ability to design with a data-informed, conversion-first approach (CVR, revenue per session)
- Strong A/B testing and experimentation collaboration experience with developers
- Mastery of Figma (or similar) for wireframing/prototyping; fluency with Adobe Creative Suite
- Excellent communication skills, able to present rationale to both technical and non-technical audiences
- Comfort operating independently, spotting gaps, and driving solutions without needing hand-holding
Benefits
- Total compensation includes base salary, profit-sharing bonus, and competitive benefits (details vary by level and employment stage)
- Remote-first, global team
- High-impact, high-ownership role
Urgency
Contract-to-hire + performance culture = they’re hiring for someone who can show wins quickly. Your portfolio needs to scream: hypothesis → design → test → lift.
Happy Hunting,
~Two Chicks…