Job Details
Description
*This position is fully remote work environment.
Digital Marketing (Copywriting & Art): Special Projects (Remote, Part-Time)
Lands’ End is in search of a Digital Marketing Part-Time, Flex employee to support the growth of the Lands’ End brand in the Marketplace channel. In this role, you will work with keyword platforms to aid in copywriting (i.e. Jungle Scout), optimize retail media content for best customer experience and brand performance. Needs will be in multiple retail media networks, such as Amazon, Walmart and Target. You will report into and work closely with our Digital Marketing Manager.
Responsibilities
Copy needs for all major marketplaces for Lands’ End (i.e. Amazon, Walmart, Target, Macy’s).
Copy writing, reformatting & re-sizing images, creating enhanced content for Amazon, and other marketplaces as needed.
Work with keyword platforms to aid in copywriting, such as jungle scout.
Optimize retail media content for best customer experience and brand performance.
Ensure marketing content is brand compliant and consistent.
Partner with creative and copy teams on content optimizations for copy, keywords, and additional content opportunities that arise.
Qualifications
Excellent written and verbal communication skills
Copywriting experience for E-commerce and/or marketplace
Experience with PIMM or DAM
Knowledge of SEO, Digital Merchandising and Digital Marketing
Attention to detail
Photoshop or In Design experience for reformatting and resizing approved brand imagery for marketplace content
Ability to adhere to Lands’ End Attendance expectations.
Experience with Microsoft applications, specifically Excel