Position Type: Independent contractor (1099)
Location: Remote
Wage: $30.00-$40.00 / hour
Estimated weekly hours: 10-20
“Wow! [Your Name Here] is the best Content Strategist we’ve ever seen!”
As a Content Strategist working with Fertility Bridge, you will be responsible for strategizing with the team to create and execute marketing campaigns to boost user growth.
But how do you know if this is your dream work and if Fertility Bridge is your dream client? If you answer yes to these questions this just might be the place for you:
- Are you passionate about storytelling and able to create a start-to-finish story through content planning in the social space?
- Do you have a portfolio that shows off your successes in planning and calendering content strategy?
- Do you have experience beyond content creation and into bigger-picture strategic planning?
YOUR MISSION
Should you choose to accept it, is to help Fertility Bridge create and execute marketing campaigns to boost user growth.
The Content Strategist will be responsible for the following outcome(s):
Inside Reproductive Health Content Strategy outlined, categorized, planned and documented. Structure and calendar planning for specific topics, guests, and angles, down to the specific questions for up to 60 podcast episodes per year and up to 60 news articles per year.
Inside Reproductive Health Content designed to grow subscriber audience from 1,800 to 18,000. Content directed to position Inside Reproductive Health as the must-consume media outlet for reproductive medicine professionals worldwide.
Inside Reproductive Health Content assigned. For up to 5 News Digests and 5 Podcast episodes per month. Specific topics assigned to Podcast Manager and News Digest Editor according to content strategy and calendar. Subject matter guests and experts proposed, including their specific topics and detailed questions.
New formats of content very specifically, suggested, developed, and implemented. Such as dividing podcast into new formats without increasing frequency or creating new formats all together, such as digital events or a digital magazine, from conception to execution.
What we think we have for you to achieve this outcome:
- Inside Reproductive Health Media kit that shares vision of media platform and audience
- New Inside Reproductive Health brand guide with mission, vision, taglines
- Episode and Digest Planner project views in Asana that show upcoming schedule podcast episodes and News Digest articles
- >200 previous podcast episodes to reference
- News Digest Editor (currently company owner)
- Podcast Project Manager
- Digest Project Manager
- Social Media Coordinator
- Website Coordinator
- Editorial Guide for our editorial voice
- Background on business side of fertility field for you to study
What we do not have for you to achieve this outcome:
- No current content architecture, outline, or documented strategy, you have to help to build and then implement them
- No Editorial Guidelines, yet
- No audience personas or only have outdated audience personas.You have to develop and then implement them
- No Data Manager or Digital Strategist to pull audience data, yet
- Data on audience behavior lives in multiple different places, you’ll have to tell us what data is needed and you’ll have to pull it together
- Editorial and Brand Voice Guides are still being developed
- Independent contractors have limited time windows in which they are available to meet
- You must be proactive and patient in helping to align how this role interfaces with the News Digest Editor, Guest Success Manager, and project manager roles
Everyone at Fertility Bridge is responsible for the following outcome(s):
- Must Get, Want, and have the Capacity to achieve the outcomes aligned with the role
- Must be a plus or a plus/minus on each of the five core values of Fertility Bridge
- Leader specifies and judges the result of the outcome.
- Must be on brand with Fertility Bridge and Inside Reproductive Health brand guidelines
- Employee or contractor must specify exactly what is required to achieve outcome
- Must be accountable in Asana
- Must create Fertility Bridge assets in Fertility Bridge drives using Fertility Bridge account
WHAT’S NEXT
If you feel you can contribute to a dynamic, growing company, please begin your application process by applying through Hireology. After you submit your cover letter, resume, and application on Hireology, you will receive acknowledgment via email. If you don’t see the acknowledgement email in your inbox, please check your spam folder – sometimes Hireology emails end up there.
As a remote company, we rely on remote working technologies to serve our clients. In evaluating new contributors, we put a premium on a candidate’s ability to shine through these same technologies: video, email correspondence, and web-based conferencing.
If your resume and experience are a potential match with us, an HR Recruiting Specialist will reach out to you to schedule a 20-30 minute Zoom video interview. Following the initial Zoom interview; we may schedule a 60-90 minute Zoom fit interview with the Hiring Manager, offer 1-3 paid assignments, and offer continued work based on your terms.
