Kraken is hiring an Associate Content Creator to support Product Growth. This role sits at the intersection of creativity and performance, building content that educates, sharpens product messaging, and drives action across the funnel.
About Kraken
Kraken is a mission-focused crypto company aiming to accelerate global adoption of crypto and expand financial freedom and inclusion. As a fully remote org, Kraken operates globally with teams across 70+ countries.
Schedule
Full-time • Remote (United States)
What You’ll Do
- Create compelling content across multiple formats: short-form copy, long-form articles, video, and audio
- Publish and optimize content across Kraken.com, social platforms, and email
- Translate Kraken product value propositions into clear, motivating messaging that drives client action
- Collaborate cross-functionally with Product, Growth, Data, Design, Compliance, and subject matter experts
- Iterate quickly using performance insights and data to improve content outcomes
What You Need
- 2+ years in copywriting, content strategy/development, or digital marketing (finance or tech preferred)
- Bachelor’s degree
- Strong ability to write clear, concise, persuasive content for different audiences and segments
- Experience simplifying complex technical or financial topics for sophisticated readers
- Strong grasp of audience psychology and messaging that matches distinct client segments
- Comfortable working cross-functionally with marketing, product, and technical teams
- Highly organized, detail-oriented, able to juggle multiple priorities in a fast-paced environment
- Analytical mindset (data + intuition) to guide content decisions and optimization
- Strong ownership, follow-through, and ability to deliver under shifting priorities
- Native-level English proficiency
Nice to Have
- Familiarity with crypto, emerging tech, and global financial markets
- Experience creating content for AI-driven or emerging search channels (Google AEO, Perplexity, ChatGPT Browse, Gemini)
- Exposure to product-led growth or performance marketing environments
- Passion for digital assets and the future of finance
Compensation & Benefits
- Salary: $54,600 – $109,200 (target annual base range)
- Additional: Bonus + Equity (plus other U.S. benefits noted, including medical, dental, vision, and 401(k))
- Ongoing applications (no deadline listed)
Quick reality check: this is not “write pretty blogs.” This is product growth content. If your samples don’t show you can simplify complex stuff and move metrics (CTR, conversions, retention), you’ll blend into the pile.
Happy Hunting,
~Two Chicks…