Brainlabs is a wildly successful business because we have a remarkable bunch of Brainlabbers.
We’re not cloned in a laboratory – as the name might suggest. In fact we’re a diverse group of over 800 people located across the world. The vital DNA we all have in common is a commitment to doing our best work in an environment designed to help us to do just that.
We are committed to our culture and are looking for people to join Brainlabs who believe in it too. In return, we pledge to make Brainlabs a place for you to:
- Do the best work of your career
- Work with positive people in a collaborative culture
- Be part of building the global agency of the future
About the role
Sounds good right? Ok, let’s move onto some more info about the role. First, the basics:
Classification: Full-time
Team: Client Delivery
Reporting to: AVP, SEO
Estimated Start: January 2024
Location: REMOTE – Anywhere, US or Canada
Work Authorization: This role is open to US or Canadian Citizens/Permanent Residents and non-citizens allowed to work for any US or Canadian employer. We are unable to sponsor any work authorizations for this role.
What’s the role
As our Amazon Retail Content Strategist, you’ll be responsible for developing and implementing content strategies that enhance the retail customer experience, drive engagement, and ultimately contribute to the overall success of our client’s retail business!
So, tell me about the company
Brainlabs is culture-first. You’ve probably heard other companies describe themselves as people, clients, or profit first – but we see people, clients and profit as the building blocks of our ecosystem. Culture powers all three and we know that when the ecosystem is balanced, we all win! That’s why the culture we cultivate is a culture of winning together.
What you do
- Act as lead for our Retail Media SEO clients
- Manage retail content strategy across various retail platforms like Amazon, Walmart, Target, etc.
- Execute and/or strategize in-platform content optimisations of Retail PDPs, Brand Stores, Brand Stories, Enhanced A+ Content and more
- Manage the work planned for your clients – delegating to our Analysts while staying accountable for deadlines and the final product
- Be the specialist Amazon Content knowledge base of the team – someone team members turn to for advice and insight
- Integrate retail SEO strategy with website SEO team for enhanced omniplatform strategy
- Integrate retail SEO strategy with our Tech and Data teams to streamline workflows, build compelling dashboards/reports, and continue to iterate on use cases
- Run successful calls and meetings with clients and internally
- Contribute to the pipeline either through identifying opportunities to cross-sell across the content sphere within Amazon & SEO
- Manage up to 2 Amazon & SEO Content Analysts & Executives
Who you are
- 3+ years of retail SEO experience for a large, global ecommerce brand
- Ability to communicate directly in a clear and empathetic way
- Ability to set client roadmaps, prioritise activity, and explain your prioritisations
- Best-in-class Retail SEO knowledge – including in platform optimisations such as best practices for PDP optimisations, A+ Content, Brand Stores, Image & Video Optimisation
- Experience of using Amazon & SEO keyword research tools e.g Merchant Words, Helium10 & Ahrefs.
- Strong understanding of how the retail SEO algorithms work and performance optimizations
- Experience in working on cross-channel SEO content streams and how these optimisations can work in tandem
- Comfort with working with data and presentations such as Google Slides, particularly using tools like Excel and Google Sheets.
- The ability to present data in a way that supports your arguments and conclusions without requiring the client to understand every detail
- Competent in the Google suite
- Proactive and solutions-focused
- Passion for marketing and/or the digital world
How you succeed
- Client satisfaction is high
- Deliverables are managed well and delivered on time
- Strategic approach yields positive results
What happens next
We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.
In line with our adaptive working policy and our standard way of working in North America we do not restrict our hiring to a fixed office location therefore we hire candidates across different states in the US and indeed in other countries such as Canada. We also receive applications from, and hire, candidates with varying levels of experience for example those who have a few years experience in a role to those who are looking to make a step up. The salary levels on our job postings are set so as to account for these variable factors with decisions on the salary to be offered only made once we know the experience and location of our new hire.
Beyond salary, you can learn more about our Benefits & Perks for our North America Brainlabbers here.
Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities.
Thank you for your interest in Brainlabs! We look forward to getting to know you!
Current position range
$70,000—$100,000 USD. APPLY HERE