OSG is a global provider of leading customer engagement and payment solutions. We help clients integrate critical customer interactions to optimize working capital and drive profitable business growth. Our solutions aim to connect the entire customer experience by aligning transactional, payment, and marketing touchpoints for simplified operations and smarter engagement. Plugging into the power of our innovative technology and data-driven insights, we curate tailored, digital-first strategies for a range of industries. The goal: to modernize processes and create frictionless experiences. Our clients benefit from a partnership that values simplicity, security, and connectivity—for today’s environment and tomorrow’s innovation.
OSG captures the moments of intersection between transactional, payment, and marketing services to holistically engage customers across platforms. We create more connected customer experiences by simplifying your business processes; transforming your operations; and unifying all communication touchpoints. Our comprehensive solutions embrace the modern consumer’s lifecycle, streamline the payment process, reduce costs, and improve efficiency.
We are seeking a talented Paid Social Specialist (Remote) to join our team to help support and facilitate our growth and expansion of services.
Overview:
The ideal candidate for our Paid Social Specialist position has a strong understanding of the paid social landscape, an inquisitive nature, is a strong team player, and enjoys digging into the weeds to identify areas to test and optimize against key metrics to meet clients’ KPIs. This includes interacting with media technologies / platforms such as Facebook Ads, Instagram Ads, LinkedIn Ads, TikTok, Pinterest, and more while staying on top of any new and emerging platforms that could be beneficial to our clients. This individual will participate in developing “full funnel” digital strategies in partnership with Paid Search, SEO, Display, Marketing Automation, and Strategy teams.
As a Paid Social Specialist, you will be responsible for managing multiple clients across various channels with varying size and complexity.
Responsibilities:
· Develop, manage, and optimize social advertising campaigns for multiple clients
· Be a resource for clients and internal teams for social advertising
· Collaborate with the paid media team on strategy for shared clients
· Work closely with Client Success team to seek approvals from clients on copy and creative in a timely manner
· Create custom audience segmented lists for social media targeting efforts
· Work closely with Client Success teams to conceptualize, execute, and report on campaign strategy and effectiveness
· Participate in client calls as a SME as needed
· Communicate new platform updates/features and value to internal teams
· Assist with implementing creative changes across paid social including ad copy, images, and landing pages
· Proactively monitor delivery against clients’ goals with an ability to provide solutions as needed
What You Will Need to be Successful
Required Qualifications:
· 2+ years of hands-on experience managing social advertising campaigns (client facing responsibilities a bonus)
· Experience with Facebook and Instagram Ads is required
· Ability to understand marketing data, build reports, and summarize in a meaningful way
· Strong analytical skills and attention to detail
· Self-motivated, driven, and inquisitive
· Collaborative, team player mentality
· Effective time management skills with an ability to prioritize and meet deadlines
· Bonus: Advertising experience with LinkedIn, TikTok, Pinterest, Nextdoor, Twitter, Snapchat, etc.
· Bonus: Additional paid media experience (e.g. Paid Search, Display, etc.).
· Bonus: Digital marketing certifications (e.g. Facebook Ads, Google Analytics, Google Ads, etc.)
Benefits:
· 3 weeks of paid time off annually
· Medical, dental, vision plans, employee assistance program, as well as life insurance and LTD plans
· Supplemental life insurance
· Voluntary accident and critical illness insurance, respectively
· Flexible Spending Account available
· 401k plan
